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Hosting & Infra

Backblaze vs Cloudinary: Pricing Comparison 2026

Side-by-side pricing comparison of Backblaze and Cloudinary. See all plans, features, and costs at a glance.

Bottom line: Backblaze starts at $6/mo, making it $93/mo cheaper than Cloudinary ($99/mo). Cloudinary offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Backblaze freeTry Cloudinary freePrice updated 14d agoPrice updated 10d ago
Best Value

Cloudinary - Cloudinary is worth the premium for apps that need image transformation and delivery; Backblaze wins on raw storage cost.

Backblaze vs Cloudinary: Quick Pricing Facts

FeatureBackblazeCloudinary
Starting Price$6/mo$99/mo
Number of Plans24
Free TierNoYes
Pricing Modelusage-basedfreemium
Annual DiscountN/AN/A

Backblaze is the more affordable option, starting at $6/mo compared to Cloudinary's $99/mo. Both are Hosting & Infra tools with 6 combined pricing plans and 57 features compared.

Cloudinary stands out with a free plan for getting started. Backblaze uses usage-based pricing while Cloudinary uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Hosting & Infra needs.

Pricing Plans
Backblaze
Backblaze
Try free
Cloudinary
Cloudinary
Try free
Tier 1
B2 Cloud Storage
$6/month
$72 / year
Includes
  • Always-hot object storage
  • Free 3x monthly egress
  • No minimum file size fees
  • No minimum storage duration fees
  • Free API calls
FreePopular
$0/monthCheapest
Includes
  • Upload widget, API, and search
  • Remote fetch, auto-backup, and revision tracking
  • Image and video transformations
  • Video transcoding and adaptive streaming
  • High performance delivery through a CDN
  • Support — forums, tickets, and email
  • Access to free add-ons
  • Upload widget, API, and search
  • Remote fetch, auto-backup, and revision tracking
  • Image and video transformations
  • Video transcoding and adaptive streaming
  • High performance delivery through a CDN
  • Support — forums, tickets, and email
  • Access to free add-ons
  • Access to MCP servers
Tier 2
B2 Overdrive
$15/monthCheapest
$180 / year
Includes
  • Terabit speed at exabyte scale
  • Dedicated vaults with private networking integration
  • White glove onboarding and support
  • Unlimited free egress
PlusPopular
$99/month
Includes
  • Backup to your own S3 bucket
  • Auto-tagging based search
  • Access to free and paid add-ons
  • Expedited support
  • Allowlist/Blocklist asset access
  • Video Bandwidth Boost 2:1
  • Role-based multi-user administration
  • Backup to your own S3 bucket
  • Auto-tagging based search
  • Access to free and paid add-ons
  • Expedited support
  • Allowlist/Blocklist asset access
  • Video Bandwidth Boost 2:1
  • Role-based multi-user administration
Tier 3
-
AdvancedPopular
$249/monthCheapest
Includes
  • Custom domain (CNAME) support
  • Optional HTTPS SSL Certificate
  • Authentication Options
  • Custom domain (CNAME) support
  • Optional HTTPS SSL Certificate
  • Authentication Options
Tier 4
-
EnterprisePopular
Custom pricing
Includes
  • Backup to your own S3 bucket
  • Auto-tagging based search
  • Access to free and paid add-ons
  • Expedited support
  • Allowlist/Blocklist asset access
  • Video Bandwidth Boost 2:1
  • Role-based multi-user administration
  • Security and compliance review
  • Multi-CDN and enterprise grade infrastructure
  • Enterprise SLAs and support
  • Designated customer success manager
  • Custom contracts and invoicing
  • User management (SSO, provisioning API)

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Backblaze

Affordable cloud storage and backup solution

View all Backblaze plans

Cloudinary

Cloud-based image and video management platform

View all Cloudinary plans
Our Pick

Cloudinary

Cloudinary is worth the premium for apps that need image transformation and delivery; Backblaze wins on raw storage cost.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Cloudinary freeFree plan available

Which Should You Choose?

Choose Backblaze if:

  • You need raw object storage at the lowest possible price ($6/TB/month)
  • You handle image transformations yourself or do not need them
  • Your use case is backup, archival, or large media storage without delivery needs

Choose Cloudinary if:

  • You need image and video upload, transformation, and delivery in one managed service
  • You want URL-based image resizing, cropping, and format conversion
  • You need a digital asset management layer, not just raw storage

Cloudinary is an image and video management platform - it stores, transforms, and delivers media. Backblaze B2 is raw object storage. Cloudinary's free plan allows 25GB storage and 25GB bandwidth; paid plans start at $89/month. Backblaze costs $6/TB for storage alone. If you need image transformations and CDN delivery together, Cloudinary saves engineering time. For pure bulk storage, Backblaze is far cheaper.

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Frequently Asked Questions: Backblaze vs Cloudinary

Which is cheaper, Backblaze or Cloudinary?
As of July 2026, Backblaze starts at a lower price point. Backblaze starts at $6/mo while Cloudinary starts at $99/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Backblaze have vs Cloudinary?
Backblaze offers 2 pricing plans, while Cloudinary offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Backblaze or Cloudinary offer a free plan?
Cloudinary offers a free plan, while Backblaze does not. If budget is a concern, Cloudinary lets you get started at no cost.
Can I save money by paying annually for Backblaze or Cloudinary?
Both Backblaze and Cloudinary offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Cloudinary plan?
The Free plan is Cloudinary's most popular tier, priced at Free. Key features include Upload widget, API, and search, Remote fetch, auto-backup, and revision tracking, Image and video transformations.
Does Backblaze or Cloudinary offer custom enterprise pricing?
Cloudinary offers a custom-priced enterprise tier for larger teams. Backblaze lists all its pricing publicly.
What pricing models do Backblaze and Cloudinary use?
Backblaze uses a usage-based pricing model, while Cloudinary uses freemium pricing. The right model depends on your team size and usage patterns.
AI Recommendations

Sources

  1. Backblaze Official Pricing- Vendor pricing page
  2. Cloudinary Official Pricing- Vendor pricing page

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