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Buffer vs BuzzSumo: Pricing Comparison 2026

Side-by-side pricing comparison of Buffer and BuzzSumo. See all plans, features, and costs at a glance.

Bottom line: Buffer starts at $14/mo, making it $185/mo cheaper than BuzzSumo ($199/mo). Buffer offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Buffer vs BuzzSumo: Quick Pricing Facts

FeatureBufferBuzzSumo
Starting Price$14/mo$199/mo
Number of Plans34
Free TierYesNo
Pricing Modelfreemiumflat
Annual DiscountN/AN/A

Buffer is the more affordable option, starting at $14/mo compared to BuzzSumo's $199/mo. Both are Other tools with 7 combined pricing plans and 0 features compared.

Buffer stands out with a free plan for getting started. Buffer uses freemium pricing while BuzzSumo uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
BuzzSumo
BuzzSumo
Try it free
Tier 1
FreePopular
$0/monthCheapest
Start with Free
Content Creation
$199/month
Start with Content Creation
Tier 2
EssentialsPopular
$14/monthCheapest
Start with Essentials
PR & Comms
$299/month
Start with PR & Comms
Tier 3
TeamPopular
$14/monthCheapest
Start with Team
Suite
$499/month
Start with Suite
Tier 4
Enterprise
$999/monthCheapest
Start with Enterprise

Swipe to compare plans →

Buffer

Social media scheduling and analytics for creators

View all Buffer plans

BuzzSumo

Content research and social media analytics platform

View all BuzzSumo plans
Our Pick

Buffer

Buffer offers a free plan, starts at $185/mo lower ($14/mo vs $199/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Buffer

Try Buffer free

Which Should You Choose?

Choose Buffer if:

  • You want lower per-user costs—Buffer starts at $14/mo, saving $185/mo compared to BuzzSumo at $199/mo
  • You need a free plan with core features—Buffer offers no-cost access with no credit card required
  • You need predictable billing — Buffer's freemium model avoids surprise overages

Choose BuzzSumo if:

  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You need predictable billing — BuzzSumo's flat model avoids surprise overages
  • BuzzSumo's focused feature set keeps your team in control without tool bloat

Buffer is the more affordable choice [1], starting at $14/mo compared to BuzzSumo's $199/mo. For a 50-person team on paid plans, this translates to Buffer saving approximately $9250/month. Buffer offers 3 pricing tiers compared to BuzzSumo's 4, giving you more granular control over scaling costs as your team grows. The pricing math favors Buffer for most team sizes. BuzzSumo becomes worth the premium only when its differentiating features are central to your workflow.

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Frequently Asked Questions: Buffer vs BuzzSumo

Which is cheaper, Buffer or BuzzSumo?
As of March 2026, Buffer starts at a lower price point. Buffer starts at $14/mo while BuzzSumo starts at $199/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Buffer have vs BuzzSumo?
Buffer offers 3 pricing plans, while BuzzSumo offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Buffer or BuzzSumo offer a free plan?
Buffer offers a free plan, while BuzzSumo does not. If budget is a concern, Buffer lets you get started at no cost.
What is the most popular Buffer plan?
The Free plan is Buffer's most popular tier, priced at Free.
What pricing models do Buffer and BuzzSumo use?
Buffer uses a freemium pricing model, while BuzzSumo uses flat pricing. The right model depends on your team size and usage patterns.
How do Buffer and BuzzSumo compare for Other?
Both Buffer and BuzzSumo are Other tools. Buffer offers 3 plans starting at $14/mo, while BuzzSumo offers 4 plans starting at $199/mo. Review the feature breakdowns above to see which better fits your Other needs.

Sources

  1. Buffer Official PricingVendor pricing page
  2. BuzzSumo Official PricingVendor pricing page

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