Skip to main content
Other

Buffer vs Sprout Social: Pricing Comparison 2026

Side-by-side pricing comparison of Buffer and Sprout Social. See all plans, features, and costs at a glance.

Bottom line: Buffer starts at $14/mo, making it $185/mo cheaper than Sprout Social ($199/mo). Buffer offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Buffer freeTry Sprout Social freePrice updated 11d agoPrice updated 11d ago

Buffer vs Sprout Social: Quick Pricing Facts

FeatureBufferSprout Social
Starting Price$14/mo$199/mo
Number of Plans34
Free TierYesNo
Pricing Modelfreemiumper-seat
Annual DiscountN/AN/A

Buffer is the more affordable option, starting at $14/mo compared to Sprout Social's $199/mo. Both are Other tools with 7 combined pricing plans and 18 features compared.

Buffer stands out with a free plan for getting started. Buffer uses freemium pricing while Sprout Social uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Buffer
Buffer
Try free
Sprout Social
Sprout Social
Try free
Tier 1
FreePopular
$0/monthCheapest
Standard
$199/month
Includes
  • 5 social profiles
  • Consolidated inbox and collaboration tools
  • Keyword and location monitoring
  • Unlimited AI-generated alt text
  • Review management
Tier 2
EssentialsPopular
$14/monthCheapest
Professional
$299/month
Includes
  • Unlimited social profiles
  • Message tagging
  • Extensive competitor, tag and paid insights
  • Enhance Post by AI Assist
Tier 3
TeamPopular
$14/monthCheapest
Advanced
$399/month
Includes
  • Enhance Reply by AI Assist
  • Sentiment in the Smart Inbox and Reviews
  • The Sprout API and Helpdesk integrations
  • Team productivity and social customer care reports
  • Message Spike Alerts
Tier 4
-
Enterprise
Custom pricing
Includes
  • White-glove onboarding and implementation
  • Plan tailored to your enterprise business
  • Dedicated service for hassle-free SSO setup
  • Priority customer support

← Swipe to compare plans →

Ready to get started? Try either tool free — no credit card required.

Find the best deal for your team
Answer 2 quick questions and we'll help you choose the right plan

Buffer

Social media scheduling and analytics for creators

View all Buffer plans

Sprout Social

Enterprise social media management and analytics platform

View all Sprout Social plans

Which Should You Choose?

Choose Buffer if:

  • You want affordable social media scheduling with a clean, intuitive interface for small teams
  • Buffer Free supports 3 channels with 10 scheduled posts per channel - enough for individuals and micro-teams
  • Budget matters - Buffer Essentials at $6/month per channel is dramatically cheaper than Sprout Social
  • Your social media needs are straightforward: schedule posts, track engagement, and manage multiple accounts

Choose Sprout Social if:

  • You need enterprise social media management with CRM, listening, and advanced analytics
  • Sprout Social's unified inbox manages conversations across all social platforms in one view
  • Social listening, sentiment analysis, and competitive benchmarking inform your social strategy
  • Your marketing team needs approval workflows, campaign planning, and team collaboration features

Buffer and Sprout Social serve social media management at vastly different price points and capability levels. Buffer Free supports 3 channels. Essentials at $6/month per channel adds analytics and engagement. Team at $12/month per channel adds collaboration. Sprout Social Standard at $249/month per user. Professional at $399/month per user. Advanced at $499/month per user. Enterprise with custom pricing. The price gap is staggering. A 3-person team managing 10 social channels: Buffer Team costs approximately $120/month. Sprout Social Standard costs $747/month - over 6x more. Buffer wins on value for small teams. Scheduling, basic analytics, and engagement tracking cover the needs of most small businesses and solo marketers. The interface is clean, fast, and requires no training. Sprout Social wins on enterprise capabilities. Social listening monitors brand mentions, competitor activity, and industry trends. CRM features track customer relationships across social platforms. Advanced analytics with custom reports and competitive benchmarking serve marketing leadership. Approval workflows and campaign planning support enterprise teams. For small teams and individual marketers, Buffer provides everything needed at an accessible price. For enterprise marketing teams needing listening, CRM, and advanced analytics, Sprout Social's capabilities justify the significant investment.

ShareShare

Frequently Asked Questions: Buffer vs Sprout Social

Which is cheaper, Buffer or Sprout Social?
As of July 2026, Buffer starts at a lower price point. Buffer starts at $14/mo while Sprout Social starts at $199/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Buffer have vs Sprout Social?
Buffer offers 3 pricing plans, while Sprout Social offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Buffer or Sprout Social offer a free plan?
Buffer offers a free plan, while Sprout Social does not. If budget is a concern, Buffer lets you get started at no cost.
What is the most popular Buffer plan?
The Free plan is Buffer's most popular tier, priced at Free.
Does Buffer or Sprout Social offer custom enterprise pricing?
Sprout Social offers a custom-priced enterprise tier for larger teams. Buffer lists all its pricing publicly.
What pricing models do Buffer and Sprout Social use?
Buffer uses a freemium pricing model, while Sprout Social uses per-seat pricing. The right model depends on your team size and usage patterns.
How do Buffer and Sprout Social compare for Other?
Both Buffer and Sprout Social are Other tools. Buffer offers 3 plans starting at $14/mo, while Sprout Social offers 4 plans starting at $199/mo. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Buffer Official Pricing- Vendor pricing page
  2. Sprout Social Official Pricing- Vendor pricing page

Track Price Changes

Get notified when pricing changes for these tools.