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AI & ML

Cohere vs Vertex AI: Pricing Comparison 2026

Side-by-side pricing comparison of Cohere and Vertex AI. See all plans, features, and costs at a glance.

Bottom line: Cohere starts at Custom pricing and Vertex AI starts at $2/mo. Compare all 15 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Cohere vs Vertex AI: Quick Pricing Facts

FeatureCohereVertex AI
Starting PriceCustom pricing$2/mo
Number of Plans312
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Cohere and Vertex AI are both priced at Custom pricing, making them equally accessible AI & ML tools. Together they offer 15 pricing plans with 10 features compared, so the best choice comes down to which features match your needs.

Cohere stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your AI & ML needs.

Pricing Plans
Vertex AI
Vertex AI
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Rate-limited API access
  • Community support
  • Trial keys
Start with Free
cached
Custom pricing
Start with cached
Tier 2
ProductionPopular
Custom pricing
Includes
  • Pay per token
  • Production API keys
  • Priority support
Start with Production
$14 per 1,000 search queries
$14/monthCheapest
Start with $14 per 1,000 search queries
Tier 3
Enterprise
Custom pricing
Includes
  • Custom deployment
  • SLA
  • Dedicated support
  • Fine-tuning
Start with Enterprise
$14 per 1,000 queries
$14/monthCheapest
Start with $14 per 1,000 queries
Tier 4
Gemini 2.0 Flash
$2/monthCheapest
Start with Gemini 2.0 Flash
Tier 5
$45 per 1,000 grounded prompts
$45/monthCheapest
Start with $45 per 1,000 grounded prompts
Tier 6
$25 per 1,000 grounded prompts
$25/monthCheapest
Start with $25 per 1,000 grounded prompts
Tier 7
Gemini Flash
Custom pricing
Start with Gemini Flash
Tier 8
$35 per 1,000 grounded prompts
$35/monthCheapest
Start with $35 per 1,000 grounded prompts
Tier 9
Model
Custom pricing
Start with Model
Tier 10
Open Source Model
Custom pricing
Start with Open Source Model
Tier 11
Duration
Custom pricing
Start with Duration
Tier 12
$10 per 1000 searches
$10/monthCheapest
Start with $10 per 1000 searches

Swipe to compare plans →

Cohere

Enterprise AI for search, generation, and classification

View all Cohere plans

Vertex AI

Google Cloud platform for building and deploying ML models

View all Vertex AI plans
Our Pick

Cohere

Cohere offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Cohere

Try Cohere free

Which Should You Choose?

Choose Cohere if:

  • You need a free plan with Rate-limited API access, Community support—Cohere offers no-cost access with no credit card required
  • You want more features built-in—Cohere offers 10 additional features across its plans
  • You prioritize Cohere's user experience and interface over price (both tools are similarly priced)

Choose Vertex AI if:

  • You need 12 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You prioritize Vertex AI's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Vertex AI's usage-based model avoids surprise overages

Cohere offers a free plan [1], eliminating the cost barrier for evaluation, while Vertex AI requires paid subscription from the start. This gives Cohere a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Cohere's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Vertex AI's tiering starting at $2/mo to assess total cost of ownership over 12 months. Cohere's 3 tiers provide flexibility at different budgets, while Vertex AI's 12 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Cohere is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Cohere vs Vertex AI

How many pricing plans does Cohere have vs Vertex AI?
Cohere offers 3 pricing plans, while Vertex AI offers 12 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Cohere or Vertex AI offer a free plan?
Cohere offers a free plan, while Vertex AI does not. If budget is a concern, Cohere lets you get started at no cost.
What is the most popular Cohere plan?
The Production plan is Cohere's most popular tier, priced at Custom pricing. Key features include Pay per token, Production API keys, Priority support.
Does Cohere or Vertex AI offer custom enterprise pricing?
Yes, both Cohere and Vertex AI offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Cohere and Vertex AI compare for AI & ML?
Both Cohere and Vertex AI are AI & ML tools. Cohere offers 3 plans starting at Custom pricing, while Vertex AI offers 12 plans starting at $2/mo. Review the feature breakdowns above to see which better fits your AI & ML needs.

Sources

  1. Cohere Official PricingVendor pricing page
  2. Vertex AI Official PricingVendor pricing page

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