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Guru vs MarketMuse: Pricing Comparison 2026

Side-by-side pricing comparison of Guru and MarketMuse. See all plans, features, and costs at a glance.

Bottom line: Guru starts at Custom pricing and MarketMuse starts at Custom pricing. Compare all 9 pricing tiers side by side.

Last updated: August 10, 2026

Data compiled by Arthur Jacquemin
Updated August 10, 2026
Try Guru freeTry MarketMuse freeUpdated this month
Best Value

MarketMuse - MarketMuse offers a free plan.

Guru vs MarketMuse: Quick Pricing Facts

FeatureGuruMarketMuse
Starting PriceCustom pricingCustom pricing
Number of Plans54
Free TierNoYes
Pricing Modelper-seatfreemium
Annual DiscountN/AN/A

Guru and MarketMuse are both priced at Custom pricing, making them equally accessible Other tools. Together they offer 9 pricing plans with 40 features compared, so the best choice comes down to which features match your needs.

MarketMuse stands out with a free plan for getting started. Guru uses per-seat pricing while MarketMuse uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Guru
MarketMuse
MarketMuse
Try free
Tier 1
Product
Custom pricing
Start with Product
Free
$0/monthCheapest
Includes
  • Limited applications
  • 1 user
  • 10 queries/month
  • No site inventory
  • No tracked topics
  • No Content Briefs/month
  • No Brief types
  • No Content Strategy Documents
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
Start with Free
Tier 2
Resources
Custom pricing
Start with Resources
Optimize
Custom pricing
Includes
  • 1 site inventory
  • 1 user
  • 100 tracked topics
  • 5 Content Briefs/month
  • 1 Content Strategy Document/month
  • 100 queries/month
  • Access to Article Briefs
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect
Start with Optimize
Tier 3
Support
Custom pricing
Start with Support
Research
Custom pricing
Includes
  • 1 site inventory
  • 3 users
  • 1000 tracked topics
  • 10 Content Briefs/month
  • 3 Content Strategy Documents/month
  • Unlimited queries/month
  • Access to Article Briefs
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect
Start with Research
Tier 4
Company
Custom pricing
Start with Company
Strategy
Custom pricing
Includes
  • 1 site inventory
  • 5 users
  • 10K tracked topics
  • 20 Content Briefs/month
  • 5 Content Strategy Documents/month
  • Unlimited queries/month
  • Access to all 9 Brief types
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect
Start with Strategy
Tier 5
Contact us
Custom pricing
Start with Contact us
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Guru

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AI content strategy and optimization planning tool

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Frequently Asked Questions: Guru vs MarketMuse

How many pricing plans does Guru have vs MarketMuse?
Guru offers 5 pricing plans, while MarketMuse offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Guru or MarketMuse offer a free plan?
MarketMuse offers a free plan, while Guru does not. If budget is a concern, MarketMuse lets you get started at no cost.
Does Guru or MarketMuse offer custom enterprise pricing?
Yes, both Guru and MarketMuse offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Guru and MarketMuse use?
Guru uses a per-seat pricing model, while MarketMuse uses freemium pricing. The right model depends on your team size and usage patterns.
How do Guru and MarketMuse compare for Other?
Both Guru and MarketMuse are Other tools. Guru offers 5 plans starting at Custom pricing, while MarketMuse offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Guru Official Pricing- Vendor pricing page
  2. MarketMuse Official Pricing- Vendor pricing page

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