Imperva vs TrustArc: Pricing Comparison 2026
Side-by-side pricing comparison of Imperva and TrustArc. See all plans, features, and costs at a glance.
Bottom line: Imperva starts at Custom pricing and TrustArc starts at Custom pricing. Compare all 4 pricing tiers side by side.
Last updated: March 16, 2026
Imperva vs TrustArc: Quick Pricing Facts
| Feature | Imperva | TrustArc |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 2 | 2 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | flat |
| Annual Discount | N/A | N/A |
Imperva and TrustArc are both priced at Custom pricing, making them equally accessible Security tools. Together they offer 4 pricing plans with 8 features compared, so the best choice comes down to which features match your needs.
Imperva stands out with a free plan for getting started. Imperva uses usage-based pricing while TrustArc uses flat pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Security needs.
| Pricing Plans |  Imperva Try it free |  TrustArc Try it free |
|---|---|---|
| Tier 1 | Essentials Custom pricing Includes
| |
| Tier 2 | EnterprisePopular Custom pricing Includes
|
Swipe to compare plans →
Imperva
Imperva offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Imperva
Try Imperva freeWhich Should You Choose?
Choose Imperva if:
- •You need a free plan with Start for Free—Imperva offers no-cost access with no credit card required
- •You prioritize Imperva's user experience and interface over price (both tools are similarly priced)
- •You want Imperva's approach to incremental feature unlocking across its 2 pricing tiers
Choose TrustArc if:
- •You want more features built-in—TrustArc offers 4 additional features across its plans
- •You prioritize TrustArc's user experience and interface over price (both tools are similarly priced)
- •TrustArc's flat pricing lets you match exact team size without tier gaps
Imperva offers a free plan [1], eliminating the cost barrier for evaluation, while TrustArc requires paid subscription from the start. This gives Imperva a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Imperva's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against TrustArc's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Imperva's 2 tiers provide flexibility at different budgets, while TrustArc's 2 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Imperva is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Imperva vs TrustArc
How many pricing plans does Imperva have vs TrustArc?
Does Imperva or TrustArc offer a free plan?
What is the most popular TrustArc plan?
Does Imperva or TrustArc offer custom enterprise pricing?
What pricing models do Imperva and TrustArc use?
How do Imperva and TrustArc compare for Security?
Sources
- Imperva Official Pricing— Vendor pricing page
- TrustArc Official Pricing— Vendor pricing page
Track Price Changes
Get notified when pricing changes for these tools.