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Balsamiq vs Figma: Pricing Comparison 2026

Side-by-side pricing comparison of Balsamiq and Figma. See all plans, features, and costs at a glance.

Bottom line: Balsamiq starts at $12/mo, making it $4/mo cheaper than Figma ($16/mo). Neither offers a free plan.

Last updated: June 22, 2026

Data compiled by Arthur Jacquemin
Updated June 22, 2026
Best Value

Figma - Figma handles the full design workflow including wireframing; Balsamiq is a specialist tool for teams who want a dedicated rough wireframing phase.

Balsamiq vs Figma: Quick Pricing Facts

FeatureBalsamiqFigma
Starting Price$12/mo$16/mo
Number of Plans24
Free TierNoNo
Pricing Modelflatper-seat
Annual DiscountN/AN/A

Balsamiq is the more affordable option, starting at $12/mo compared to Figma's $16/mo. Both are Design Tools with 6 combined pricing plans and 14 features compared.

Balsamiq uses flat pricing while Figma uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.

Pricing Plans
Balsamiq
Balsamiq
Try free
Tier 1
Business
$12/monthCheapest
Includes
  • Up to 2 projects
  • Unlimited users (& permissions)
  • Drag-and-drop wireframing
  • AI wireframing and prototyping NEW
  • 1,000 AI credits/mo
  • Integrations (Slack, MCP server) NEW
  • Share, comment, export
Starter
Custom pricing
Tier 2
Enterprise
$18/month
Includes
  • SSO with SAML
  • 5,000 AI credits/mo 5x more
  • On-demand AI credit top-ups
  • Enterprise SLAs
  • Data storage in the US or EU
  • Security forms assistance
  • Priority customer support
Professional
$16/monthCheapest
Tier 3
-
Organization
$55/monthCheapest
Tier 4
-
Enterprise
$90/monthCheapest

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Balsamiq

Rapid low-fidelity wireframing tool for UI mockups

View all Balsamiq plans

Figma

Collaborative interface design tool for teams

View all Figma plans

What Reviewers Say

Our Pick

Figma

Figma handles the full design workflow including wireframing; Balsamiq is a specialist tool for teams who want a dedicated rough wireframing phase.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Figma freeFrom $16/mo

Which Should You Choose?

Choose Balsamiq if:

  • You want intentionally rough, sketch-style wireframes to prevent stakeholders from focusing on visual details
  • Balsamiq's specific wireframing aesthetic and UI library are the workflow requirement
  • Low-cost, fast wireframing at $9/month without design tool complexity

Choose Figma if:

  • You need wireframing, UI design, prototyping, and developer handoff in one tool
  • Figma Free covers unlimited personal files; Professional from $16/editor/month
  • Your team does more than wireframing - full UI design workflow is required

Figma can wireframe, but Balsamiq wireframes better in its specific niche. Balsamiq's rough, deliberately ugly aesthetic signals that designs are early-stage and prevents feedback fixated on colors or fonts. Figma's wireframe capability is polished by default. For teams that use low-fidelity wireframing as a distinct, early-stage phase of design, Balsamiq's workflow is faster and more appropriate. For teams that want a single tool from wireframe to final design, Figma handles everything.

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Frequently Asked Questions: Balsamiq vs Figma

Which is cheaper, Balsamiq or Figma?
As of June 2026, Balsamiq starts at a lower price point. Balsamiq starts at $12/mo while Figma starts at $16/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Balsamiq have vs Figma?
Balsamiq offers 2 pricing plans, while Figma offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Balsamiq or Figma offer custom enterprise pricing?
Figma offers a custom-priced enterprise tier for larger teams. Balsamiq lists all its pricing publicly.
What pricing models do Balsamiq and Figma use?
Balsamiq uses a flat pricing model, while Figma uses per-seat pricing. The right model depends on your team size and usage patterns.
How do Balsamiq and Figma compare for Design Tools?
Both Balsamiq and Figma are Design Tools. Balsamiq offers 2 plans starting at $12/mo, while Figma offers 4 plans starting at $16/mo. Review the feature breakdowns above to see which better fits your Design Tools needs.
AI Recommendations

Sources

  1. Balsamiq Official Pricing- Vendor pricing page
  2. Figma Official Pricing- Vendor pricing page

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