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Canva vs Principle: Pricing Comparison 2026

Side-by-side pricing comparison of Canva and Principle. See all plans, features, and costs at a glance.

Bottom line: Canva starts at $9.17/mo and Principle starts at Custom pricing. Compare all 5 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Canva vs Principle: Quick Pricing Facts

FeatureCanvaPrinciple
Starting Price$9.17/moCustom pricing
Number of Plans41
Free TierYesNo
Pricing Modelfreemiumflat
Annual DiscountN/AN/A

Canva and Principle are both priced at $9.17/mo, making them equally accessible Design Tools. Together they offer 5 pricing plans with 28 features compared, so the best choice comes down to which features match your needs.

Canva stands out with a free plan for getting started. Canva uses freemium pricing while Principle uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.

Pricing Plans
Principle
Principle
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Easy drag-and-drop editor and 1,000+ design types
  • 1.6M+ templates to get started fast
  • 4.7M+ photos, videos, graphics, and audio
  • 1 Brand Kit (3 colors only)
  • Limited AI access for design, images, video and more
  • 5GB of cloud storage
Start with Free
See For Yourself
Custom pricing
Start with See For Yourself
Tier 2
Pro
$9/monthCheapest
$110 / year
Includes
  • Premium tools to create faster (resize, translate, remove background)
  • 3.6M+ templates (including premium)
  • 141M+ premium photos, videos, graphics, and audio
  • 5 Brand Kits to manage your brand
  • High AI access for design, images, video, and more
  • 100GB of cloud storage
  • Plan and schedule social content
Start with Pro
Tier 3
Business
$13/monthCheapest
$160 / year
Includes
  • Collaboration, integrations, and centralized assets
  • 3.6M+ templates (including premium)
  • 141M+ premium photos, videos, graphics, and audio
  • 100 Brand Kits to scale your brand
  • Higher AI access for more creation
  • 500GB of cloud storage
  • Team admin tools: reports, approvals, AI controls
  • 10% discount on print orders
Start with Business
Tier 4
Enterprise
Custom pricing
Includes
  • Enterprise-level security and controls
  • SSO and SCIM provisioning
  • Custom integrations and advanced apps
  • 1000 Brand Kits with tiered approvals and multi-team management
  • Higher AI access for more creation
  • 1TB of cloud storage
  • Priority support and dedicated success manager
Start with Enterprise

Swipe to compare plans →

Canva

Online graphic design platform with templates and drag-and-drop editor

View all Canva plans

Principle

macOS app for animated and interactive UI design prototypes

View all Principle plans

What Reviewers Say

Our Pick

Canva

Canva offers a free plan, offers 4 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Canva

Try Canva free

Which Should You Choose?

Choose Canva if:

  • You need a free plan with Easy drag-and-drop editor and 1,000+ design types, 1.6M+ templates to get started fast—Canva offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Canva offers 28 additional features across its plans

Choose Principle if:

  • You prioritize Principle's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Principle's flat model avoids surprise overages
  • Principle keeps its feature set lean, which means faster onboarding and less complexity

Canva offers a free plan [1], eliminating the cost barrier for evaluation, while Principle requires paid subscription from the start. This gives Canva a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Canva's free tier, upgrading to a paid plan at approximately $9.17/mo provides substantial additional functionality. Compare this pricing path against Principle's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Canva's 4 tiers provide flexibility at different budgets, while Principle's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Canva is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Canva vs Principle

How many pricing plans does Canva have vs Principle?
Canva offers 4 pricing plans, while Principle offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Canva or Principle offer a free plan?
Canva offers a free plan, while Principle does not. If budget is a concern, Canva lets you get started at no cost.
Can I save money by paying annually for Canva or Principle?
Both Canva and Principle offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Canva or Principle offer custom enterprise pricing?
Yes, both Canva and Principle offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Canva and Principle use?
Canva uses a freemium pricing model, while Principle uses flat pricing. The right model depends on your team size and usage patterns.
How do Canva and Principle compare for Design Tools?
Both Canva and Principle are Design Tools. Canva offers 4 plans starting at $9.17/mo, while Principle offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Design Tools needs.

Sources

  1. Canva Official PricingVendor pricing page
  2. Principle Official PricingVendor pricing page

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