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Iconosquare vs Parse.ly: Pricing Comparison 2026

Side-by-side pricing comparison of Iconosquare and Parse.ly. See all plans, features, and costs at a glance.

Bottom line: Iconosquare starts at $39/mo, making it $60/mo cheaper than Parse.ly ($99/mo). Parse.ly offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Iconosquare vs Parse.ly: Quick Pricing Facts

FeatureIconosquareParse.ly
Starting Price$39/mo$99/mo
Number of Plans34
Free TierNoYes
Pricing Modeltieredusage-based
Annual DiscountN/AN/A

Iconosquare is the more affordable option, starting at $39/mo compared to Parse.ly's $99/mo. Both are Analytics tools with 7 combined pricing plans and 34 features compared. At comparable tiers, the monthly price difference is $216.

Parse.ly stands out with a free plan for getting started. Iconosquare uses tiered pricing while Parse.ly uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Iconosquare
Iconosquare
Try it free
Parse.ly
Parse.ly
Try it free
Tier 1
Launch
$39/month
$33 / year
Includes
  • 5 social profiles
  • 1 user
  • 100 posts per month
  • Email support
  • Basic analytics
  • Post scheduling
  • Best time to post
Start with Launch
Free
$0/monthCheapest
Includes
  • Basic analytics
  • Limited support
Start with Free
Tier 2
ScalePopular
$83/monthCheapest
$69 / year
Includes
  • 10 social profiles
  • 5 users
  • Unlimited posts
  • Priority support
  • Advanced analytics
  • Competitor tracking
  • Custom dashboards
  • PDF reports
Start with Scale
Starter
$99/month
Includes
  • Advanced analytics
  • Email support
  • Custom reports
Start with Starter
Tier 3
Excel
$139/monthCheapest
$116 / year
Includes
  • 25 social profiles
  • 10 users
  • Unlimited posts
  • Dedicated account manager
  • Industry benchmarks
  • Custom reports
  • API access
  • White-label reports
Start with Excel
ProPopular
$299/month
Includes
  • All Starter features
  • Priority support
  • API access
Start with Pro
Tier 4
Enterprise
Custom pricing
Includes
  • Custom solutions
  • Dedicated account manager
  • 24/7 support
Start with Enterprise

Swipe to compare plans →

Iconosquare

Social media analytics and management platform for tracking performance, scheduling posts, and monitoring engagement across channels.

View all Iconosquare plans

Parse.ly

Content analytics for digital publishers and marketers

View all Parse.ly plans
Our Pick

Parse.ly

Parse.ly offers a free plan, offers 4 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Parse.ly

Try Parse.ly free

Which Should You Choose?

Choose Iconosquare if:

  • You want lower per-user costs—Iconosquare starts at $39/mo, saving $60/mo compared to Parse.ly at $99/mo
  • You want more features built-in—Iconosquare offers 12 additional features across its plans
  • Iconosquare's 3-tier tiered structure gives clearer cost visibility for budget planning

Choose Parse.ly if:

  • You need a free plan with Basic analytics, Limited support—Parse.ly offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Your team needs custom enterprise pricing—Parse.ly offers negotiated terms for large deployments

Parse.ly offers a free plan [1], eliminating the cost barrier for evaluation, while Iconosquare requires paid subscription from the start. This gives Parse.ly a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Parse.ly's free tier, upgrading to a paid plan at approximately $299/mo provides substantial additional functionality. Compare this pricing path against Iconosquare's tiering starting at $39/mo to assess total cost of ownership over 12 months. Parse.ly's 4 tiers provide flexibility at different budgets, while Iconosquare's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Parse.ly is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Iconosquare vs Parse.ly

Which is cheaper, Iconosquare or Parse.ly?
As of March 2026, Iconosquare starts at a lower price point. Iconosquare starts at $39/mo while Parse.ly starts at $99/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Iconosquare have vs Parse.ly?
Iconosquare offers 3 pricing plans, while Parse.ly offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Iconosquare or Parse.ly offer a free plan?
Parse.ly offers a free plan, while Iconosquare does not. If budget is a concern, Parse.ly lets you get started at no cost.
Can I save money by paying annually for Iconosquare or Parse.ly?
Both Iconosquare and Parse.ly offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Iconosquare plan?
The Scale plan is Iconosquare's most popular tier, priced at $83/mo. Key features include 10 social profiles, 5 users, Unlimited posts.
What is the most popular Parse.ly plan?
The Pro plan is Parse.ly's most popular tier, priced at $299/mo. Key features include All Starter features, Priority support, API access.
Does Iconosquare or Parse.ly offer custom enterprise pricing?
Parse.ly offers a custom-priced enterprise tier for larger teams. Iconosquare lists all its pricing publicly.

Sources

  1. Iconosquare Official PricingVendor pricing page
  2. Parse.ly Official PricingVendor pricing page

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