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Make vs Surfer SEO: Pricing Comparison 2026

Side-by-side pricing comparison of Make and Surfer SEO. See all plans, features, and costs at a glance.

Bottom line: Make starts at $9/mo, making it $40/mo cheaper than Surfer SEO ($49/mo). Make offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Make vs Surfer SEO: Quick Pricing Facts

FeatureMakeSurfer SEO
Starting Price$9/mo$49/mo
Number of Plans55
Free TierYesNo
Pricing Modelfreemiumflat
Annual DiscountN/AN/A

Make is the more affordable option, starting at $9/mo compared to Surfer SEO's $49/mo. Both are Other tools with 10 combined pricing plans and 109 features compared.

Make stands out with a free plan for getting started. Make uses freemium pricing while Surfer SEO uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Surfer SEO
Surfer SEO
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • 1,000 credits/month
  • No-code visual workflow builder
  • 3000+ apps
  • Routers & filters
  • Customer support
  • 15-minute minimum interval between runs
Start with Free
Standard
$99/month
Includes
  • Create or Optimize 360 Documents
  • Create or Optimize 360 Documents
  • Track AI Visibility
  • Track AI Visibility
  • Track AI Visibility
  • Track 25 AI Prompts, refreshed weekly
  • Track 25 AI Prompts, refreshed weekly
  • Integrations
  • Integrations
  • Integrations
  • 1-click Content Optimization
  • 1-click Content Optimization
  • Brand Knowledge
  • Brand Knowledge
  • Team Collaboration
  • Team Collaboration
  • Plagiarism Checker
  • Plagiarism Checker
Start with Standard
Tier 2
Core
$9/monthCheapest
Includes
  • Unlimited active scenarios
  • More control with scheduled scenarios, down to the minute
  • Increased data transfer limits
  • Access to the Make API
Start with Core
Pro
$182/month
Includes
  • Everything in Standard, plus:
  • Everything in Standard, plus:
  • Create or Optimize 360 Documents
  • Create or Optimize 360 Documents
  • Track AI Visibility
  • Track AI Visibility
  • Track AI Visibility
  • Track 50 AI Prompts, refreshed daily
  • Track 50 AI Prompts, refreshed daily
  • Integrations
  • Integrations
  • Integrations
  • 5 Brand Workspaces
  • 5 Brand Workspaces
  • 1-click Internal Linking
  • 1-click Internal Linking
  • Content Ideas & Coverage Gap
  • Content Ideas & Coverage Gap
  • Templates & Custom Voices
  • Templates & Custom Voices
  • Rank Drop Detection
  • Rank Drop Detection
  • Cannibalization Report
  • Cannibalization Report
Start with Pro
Tier 3
ProPopular
$16/monthCheapest
Includes
  • Priority scenario execution
  • Custom variables
  • Full-text execution log search
Start with Pro
Peace of Mind
$299/month
Includes
  • Everything in Pro, plus:
  • Everything in Pro, plus:
  • Create or Optimize Unlimited Documents
  • Create or Optimize Unlimited Documents
  • Track AI Visibility
  • Track AI Visibility
  • Track AI Visibility
  • Track 100 AI Prompts, refreshed daily
  • Track 100 AI Prompts, refreshed daily
  • Integrations
  • Integrations
  • Integrations
  • Unlimited Brand Workspaces
  • Unlimited Brand Workspaces
  • Advanced SERP Analysis
  • Advanced SERP Analysis
  • Personalized Onboarding
  • Personalized Onboarding
  • Dedicated Success Manager
  • Dedicated Success Manager
  • API Access
  • API Access
Start with Peace of Mind
Tier 4
Teams
$29/monthCheapest
Includes
  • Teams and team roles
  • Create and share scenario templates
Start with Teams
Discovery
$49/month
Includes
  • Create or Optimize 120 Documents
  • Create or Optimize 120 Documents
  • Track 10 Pages
  • Track 10 Pages
  • AI SEO Optimization Guidelines
  • AI SEO Optimization Guidelines
  • Surfy (AI SEO Assistant) & Humanizer
  • Surfy (AI SEO Assistant) & Humanizer
Start with Discovery
Tier 5
Enterprise
Custom pricing
Includes
  • Custom functions support
  • Enterprise app integrations
  • 24/7 Enterprise support
  • Access to Value Engineering team
  • Overage protection
  • Advanced security features
Start with Enterprise
Enterprise
Custom pricing
Includes
  • SSO & Enterprise-grade Security
  • SSO & Enterprise-grade Security
  • Comprehensive Advisory Program
  • Comprehensive Advisory Program
  • Legal Onboarding Assistance
  • Legal Onboarding Assistance
  • Early access to new features
  • Early access to new features
  • Custom Limits
  • Custom Limits
  • Tailored Team Onboarding
  • Tailored Team Onboarding
  • White-label
  • White-label
  • Priority Support
  • Priority Support
Start with Enterprise

Swipe to compare plans →

Make

Visual automation platform for complex workflows

View all Make plans

Surfer SEO

Content optimization tool for on-page SEO and SERP analysis

View all Surfer SEO plans
Our Pick

Make

Make offers a free plan, starts at $40/mo lower ($9/mo vs $49/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Make

Try Make free

Which Should You Choose?

Choose Make if:

  • You want lower per-user costs—Make starts at $9/mo, saving $40/mo compared to Surfer SEO at $49/mo
  • You need a free plan with 1,000 credits/month, No-code visual workflow builder—Make offers no-cost access with no credit card required
  • Make's 5-tier freemium structure gives clearer cost visibility for budget planning

Choose Surfer SEO if:

  • You want more features built-in—Surfer SEO offers 67 additional features across its plans
  • You need predictable billing — Surfer SEO's flat model avoids surprise overages
  • Surfer SEO bundles more capabilities per tier, reducing the need for third-party add-ons

Make is the more affordable choice [1], starting at $9/mo compared to Surfer SEO's $49/mo. For a 50-person team on paid plans, this translates to Make saving approximately $2000/month. Make offers 5 pricing tiers compared to Surfer SEO's 5, giving you more granular control over scaling costs as your team grows. Across all tiers, Make provides 21 total features versus 88 for Surfer SEO, offering a more focused toolset depending on your specific needs. If controlling SaaS spend is a priority, Make offers the better cost-to-value ratio. Consider Surfer SEO only if its unique capabilities directly address a gap Make cannot fill.

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Frequently Asked Questions: Make vs Surfer SEO

Which is cheaper, Make or Surfer SEO?
As of March 2026, Make starts at a lower price point. Make starts at $9/mo while Surfer SEO starts at $49/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Make have vs Surfer SEO?
Make offers 5 pricing plans, while Surfer SEO offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Make or Surfer SEO offer a free plan?
Make offers a free plan, while Surfer SEO does not. If budget is a concern, Make lets you get started at no cost.
What is the most popular Make plan?
The Pro plan is Make's most popular tier, priced at $16/mo. Key features include Priority scenario execution, Custom variables, Full-text execution log search.
Does Make or Surfer SEO offer custom enterprise pricing?
Yes, both Make and Surfer SEO offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Make and Surfer SEO use?
Make uses a freemium pricing model, while Surfer SEO uses flat pricing. The right model depends on your team size and usage patterns.
How do Make and Surfer SEO compare for Other?
Both Make and Surfer SEO are Other tools. Make offers 5 plans starting at $9/mo, while Surfer SEO offers 5 plans starting at $49/mo. Review the feature breakdowns above to see which better fits your Other needs.

Sources

  1. Make Official PricingVendor pricing page
  2. Surfer SEO Official PricingVendor pricing page

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