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MarketMuse vs Moz: Pricing Comparison 2026

Side-by-side pricing comparison of MarketMuse and Moz. See all plans, features, and costs at a glance.

Bottom line: MarketMuse starts at Custom pricing and Moz starts at $99/mo. Compare all 7 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try MarketMuse freeTry Moz freeUpdated this monthPrice updated 11d ago
Best Value

MarketMuse - MarketMuse offers a free plan, offers 4 tiers vs 3.

MarketMuse vs Moz: Quick Pricing Facts

FeatureMarketMuseMoz
Starting PriceCustom pricing$99/mo
Number of Plans43
Free TierYesNo
Pricing Modelfreemiumflat
Annual DiscountN/AN/A

MarketMuse and Moz are both priced at Custom pricing, making them equally accessible Other tools. Together they offer 7 pricing plans with 73 features compared, so the best choice comes down to which features match your needs.

MarketMuse stands out with a free plan for getting started. MarketMuse uses freemium pricing while Moz uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
MarketMuse
MarketMuse
Try free
Moz
Tier 1
Free
$0/monthCheapest
Includes
  • Limited applications
  • 1 user
  • 10 queries/month
  • No site inventory
  • No tracked topics
  • No Content Briefs/month
  • No Brief types
  • No Content Strategy Documents
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
Start with Free
Standard
$99/month
Includes
  • 1 user included
  • 3 tracked sites
  • 300 tracked keywords per mo
  • 400K pages crawled per mo
  • AI Overviews by Keyword
  • 1 AI Visibility Dashboard
  • 50 Tracked Prompts
  • 2 Tracked AI Models (GPT & Gemini)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 2 AI Content Briefs per month
Start with Standard
Tier 2
Optimize
Custom pricing
Includes
  • 1 site inventory
  • 1 user
  • 100 tracked topics
  • 5 Content Briefs/month
  • 1 Content Strategy Document/month
  • 100 queries/month
  • Access to Article Briefs
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect
Start with Optimize
Medium
$179/monthCheapest
Includes
  • 2 users included
  • 10 tracked sites
  • 1,500 tracked keywords per mo
  • 2M pages crawled per mo
  • AI Overviews by Keyword
  • 2 AI Visibility Dashboards
  • 100 Tracked Prompts
  • 3 Tracked AI Models (GPT, Gemini, & Google AI Mode)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 10 AI Content Briefs per month (5x more than standard)
Start with Medium
Tier 3
Research
Custom pricing
Includes
  • 1 site inventory
  • 3 users
  • 1000 tracked topics
  • 10 Content Briefs/month
  • 3 Content Strategy Documents/month
  • Unlimited queries/month
  • Access to Article Briefs
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect
Start with Research
Large
$299/monthCheapest
Includes
  • 3 users included
  • 25 tracked sites
  • 3,000 tracked keywords per mo
  • 5M pages crawled per mo
  • AI Overviews by Keyword
  • 4 AI Visibility Dashboards
  • 200 Tracked Prompts
  • 3 Tracked AI Models (GPT, Gemini, & Google AI Mode)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 50 AI Content Briefs per month (5x more than medium)
Start with Large
Tier 4
Strategy
Custom pricing
Includes
  • 1 site inventory
  • 5 users
  • 10K tracked topics
  • 20 Content Briefs/month
  • 5 Content Strategy Documents/month
  • Unlimited queries/month
  • Access to all 9 Brief types
  • Access to Topic Navigator
  • Access to Keywords, SERP x-ray & SERP Heatmap
  • Access to Site Heatmap & Connect
Start with Strategy
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MarketMuse

AI content strategy and optimization planning tool

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Moz

SEO software for keyword research and link analysis

View all Moz plans

Frequently Asked Questions: MarketMuse vs Moz

How many pricing plans does MarketMuse have vs Moz?
MarketMuse offers 4 pricing plans, while Moz offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does MarketMuse or Moz offer a free plan?
MarketMuse offers a free plan, while Moz does not. If budget is a concern, MarketMuse lets you get started at no cost.
Does MarketMuse or Moz offer custom enterprise pricing?
MarketMuse offers a custom-priced enterprise tier for larger teams. Moz lists all its pricing publicly.
What pricing models do MarketMuse and Moz use?
MarketMuse uses a freemium pricing model, while Moz uses flat pricing. The right model depends on your team size and usage patterns.
How do MarketMuse and Moz compare for Other?
Both MarketMuse and Moz are Other tools. MarketMuse offers 4 plans starting at Custom pricing, while Moz offers 3 plans starting at $99/mo. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. MarketMuse Official Pricing- Vendor pricing page
  2. Moz Official Pricing- Vendor pricing page

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