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Miro vs UserTesting: Pricing Comparison 2026

Side-by-side pricing comparison of Miro and UserTesting. See all plans, features, and costs at a glance.

Bottom line: Miro starts at $8/mo and UserTesting starts at Custom pricing. Compare all 9 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Try Miro freeTry UserTesting free

Miro vs UserTesting: Quick Pricing Facts

FeatureMiroUserTesting
Starting Price$8/moCustom pricing
Number of Plans45
Free TierYesNo
Pricing Modelfreemiumflat
Annual DiscountN/AN/A

Miro and UserTesting are both priced at $8/mo, making them equally accessible Design Tools. Together they offer 9 pricing plans with 67 features compared, so the best choice comes down to which features match your needs.

Miro stands out with a free plan for getting started. Miro uses freemium pricing while UserTesting uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.

Pricing Plans
Miro
UserTesting
UserTesting
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Single workspace with 3 editable boards and structured formats
  • 5,000+ Miro and community-made templates
  • Integrate workflows with 160+ apps
  • Use layers to show, hide, and group objects
  • 10 credits/month per team for Miro AI
  • Record and share 5 Talktracks
Start with Free
Test-based Consumption
Custom pricing
Includes
  • Unlimited users across the enterprise
  • Full access to the UserTesting platform
  • Best for organizations getting started with human insights
  • Flexible contracts
Start with Test-based Consumption
Tier 2
Starter
$8/monthCheapest
Includes
  • Unlimited boards and structured formats
  • Share boards publicly with unlimited Visitors
  • Export boards in high resolution
  • Restore previous content with version history
  • Upload brand fonts or colors
  • Organize boards into project folders
  • Run interactive meetings with various tools
  • Restrict board access with Private boards
  • Unlimited Talktracks
Start with Starter
Team-based Unlimited
Custom pricing
Includes
  • Unlimited tests within Fair Use scope
  • Full access to the UserTesting platform
  • Best for scaling across multiple departments
  • Predictable contracts
Start with Team-based Unlimited
Tier 3
Business
$20/monthCheapest
Includes
  • Unlimited boards in multiple private workspaces
  • Invite unlimited Guests for collaboration
  • Visualize processes with 3,900+ shapes and icons
  • Integrate task trackers with bi-directional updates
  • Connect boards with any AI tool
  • Secure access with SSO
  • Access organization's knowledge sources
  • 50 credits/month per member for Miro AI
  • Automate tasks with visual multi-step AI Workflows
Start with Business
Advanced
Custom pricing
Includes
  • Global participant panel across 60+ countries
  • Enterprise-grade security and compliance
  • Test builder and template gallery
  • Unmoderated tests
  • Moderated, Live Conversation
  • Test plan and audience management
  • Advanced demographic filters
  • Interactive path flows and click maps
  • Sentiment analysis
  • Unlimited workspaces
Start with Advanced
Tier 4
Enterprise
Custom pricing
Includes
  • Flexible license program
  • Simplify admin tasks with SCIM
  • Centralized account management
  • Organisation-wide controls for integrations
  • Enterprise-grade security with SSO
  • Data hosting options in the EU or US
  • Engage with Miro's Customer Success Program
  • Custom amount of AI credits/month
Start with Enterprise
UltimatePopular
Custom pricing
Includes
  • Everything in Advanced
  • AI-powered analysis and insights automation
  • Smart tags
  • Insights Hub and AI-powered Insight Discovery
  • Card sorting and tree testing
  • Onboard and manage custom audiences
  • Secure prototype hosting
  • Approval flow
  • Premier Support with 30-minute Power Sessions
Start with Ultimate
Tier 5
—
Ultimate+
Custom pricing
Includes
  • Everything in Ultimate
  • Team-based unlimited testing
  • Industry-leading custom insights services
  • Premium onboarding
  • Insights strategy
  • Insights delivery
  • Custom audience sourcing
  • Premier Support+ with dedicated consultant
Start with Ultimate+

Swipe to compare plans →

Miro

Online collaborative whiteboard for teams

View all Miro plans

UserTesting

On-demand human insights and user experience testing platform

View all UserTesting plans

What Reviewers Say

Which Should You Choose?

Choose Miro if:

  • •You need a free plan with Single workspace with 3 editable boards and structured formats, 5,000+ Miro and community-made templates—Miro offers no-cost access with no credit card required
  • •You prioritize Miro's user experience and interface over price (both tools are similarly priced)
  • •You need predictable billing — Miro's freemium model avoids surprise overages

Choose UserTesting if:

  • •You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • •You want more features built-in—UserTesting offers 3 additional features across its plans
  • •You prioritize UserTesting's user experience and interface over price (both tools are similarly priced)

Miro offers a free plan [1], eliminating the cost barrier for evaluation, while UserTesting requires paid subscription from the start. This gives Miro a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Miro's free tier, upgrading to a paid plan at approximately $8/mo provides substantial additional functionality. Compare this pricing path against UserTesting's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Miro's 4 tiers provide flexibility at different budgets, while UserTesting's 5 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Miro is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Miro vs UserTesting

How many pricing plans does Miro have vs UserTesting?
Miro offers 4 pricing plans, while UserTesting offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Miro or UserTesting offer a free plan?
Miro offers a free plan, while UserTesting does not. If budget is a concern, Miro lets you get started at no cost.
What is the most popular UserTesting plan?
The Ultimate plan is UserTesting's most popular tier, priced at Custom pricing. Key features include Everything in Advanced, AI-powered analysis and insights automation, Smart tags.
Does Miro or UserTesting offer custom enterprise pricing?
Yes, both Miro and UserTesting offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Miro and UserTesting use?
Miro uses a freemium pricing model, while UserTesting uses flat pricing. The right model depends on your team size and usage patterns.
How do Miro and UserTesting compare for Design Tools?
Both Miro and UserTesting are Design Tools. Miro offers 4 plans starting at $8/mo, while UserTesting offers 5 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Design Tools needs.

Sources

  1. Miro Official Pricing— Vendor pricing page
  2. UserTesting Official Pricing— Vendor pricing page

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