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AI & ML

OpenAI vs Vertex AI: Pricing Comparison 2026

Side-by-side pricing comparison of OpenAI and Vertex AI. See all plans, features, and costs at a glance.

Bottom line: OpenAI starts at Custom pricing and Vertex AI starts at $2/mo. Compare all 20 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try OpenAI freeTry Vertex AI freePrice updated 12d agoPrice updated 12d ago
Best Value

OpenAI - OpenAI offers a free plan.

OpenAI vs Vertex AI: Quick Pricing Facts

FeatureOpenAIVertex AI
Starting PriceCustom pricing$2/mo
Number of Plans812
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

OpenAI and Vertex AI are both priced at Custom pricing, making them equally accessible AI & ML tools. Together they offer 20 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.

OpenAI stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your AI & ML needs.

Pricing Plans
OpenAI
OpenAI
Try free
Vertex AI
Vertex AI
Try free
Tier 1
How does ChatGPT’s pricing work?
Custom pricing
cached
Custom pricing
Tier 2
Is ChatGPT free to use?
$0/monthCheapest
$14 per 1,000 search queries
$14/month
Tier 3
Does OpenAI offer a ChatGPT plan for educational institutions?
Custom pricing
$14 per 1,000 queries
$14/monthCheapest
Tier 4
Does OpenAI offer a discount for nonprofits?
Custom pricing
Gemini 2.0 Flash
$2/monthCheapest
Tier 5
How many users are supported on each subscription plan?
Custom pricing
$45 per 1,000 grounded prompts
$45/monthCheapest
Tier 6
What are my payment options?
Custom pricing
$25 per 1,000 grounded prompts
$25/monthCheapest
Tier 7
How secure is ChatGPT?
Custom pricing
Gemini Flash
Custom pricing
Tier 8
How does ChatGPT use my data?
Custom pricing
$35 per 1,000 grounded prompts
$35/monthCheapest
Tier 9
-
Model
Custom pricing
Tier 10
-
Open Source Model
Custom pricing
Tier 11
-
Duration
Custom pricing
Tier 12
-
$10 per 1000 searches
$10/monthCheapest

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OpenAI

AI models for text, image, and code generation via API

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Vertex AI

Google Cloud platform for building and deploying ML models

View all Vertex AI plans

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Frequently Asked Questions: OpenAI vs Vertex AI

How many pricing plans does OpenAI have vs Vertex AI?
OpenAI offers 8 pricing plans, while Vertex AI offers 12 plans. More plans typically means more flexibility to match your exact needs and budget.
Does OpenAI or Vertex AI offer a free plan?
OpenAI offers a free plan, while Vertex AI does not. If budget is a concern, OpenAI lets you get started at no cost.
Does OpenAI or Vertex AI offer custom enterprise pricing?
Yes, both OpenAI and Vertex AI offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do OpenAI and Vertex AI compare for AI & ML?
Both OpenAI and Vertex AI are AI & ML tools. OpenAI offers 8 plans starting at Custom pricing, while Vertex AI offers 12 plans starting at $2/mo. Review the feature breakdowns above to see which better fits your AI & ML needs.
AI Recommendations

Sources

  1. OpenAI Official Pricing- Vendor pricing page
  2. Vertex AI Official Pricing- Vendor pricing page

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