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AI & ML

OpenAI vs Vertex AI: Pricing Comparison 2026

Side-by-side pricing comparison of OpenAI and Vertex AI. See all plans, features, and costs at a glance.

Bottom line: OpenAI starts at $0.2/mo, making it $2/mo cheaper than Vertex AI ($2/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

OpenAI vs Vertex AI: Quick Pricing Facts

FeatureOpenAIVertex AI
Starting Price$0.2/mo$2/mo
Number of Plans1412
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

OpenAI is the more affordable option, starting at $0.2/mo compared to Vertex AI's $2/mo. Both are AI & ML tools with 26 combined pricing plans and 0 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your AI & ML needs.

Pricing Plans
Vertex AI
Vertex AI
Try it free
Tier 1
GPT-5.4
$3/monthCheapest
Start with GPT-5.4
cached
Custom pricing
Start with cached
Tier 2
GPT-5 mini
$0/monthCheapest
Start with GPT-5 mini
$14 per 1,000 search queries
$14/month
Start with $14 per 1,000 search queries
Tier 3
GPT-4.1
$3/monthCheapest
Start with GPT-4.1
$14 per 1,000 queries
$14/month
Start with $14 per 1,000 queries
Tier 4
GPT-4.1 mini
$1/monthCheapest
Start with GPT-4.1 mini
Gemini 2.0 Flash
$2/month
Start with Gemini 2.0 Flash
Tier 5
GPT-4.1 nano
$0/monthCheapest
Start with GPT-4.1 nano
$45 per 1,000 grounded prompts
$45/month
Start with $45 per 1,000 grounded prompts
Tier 6
o4-mini
$4/monthCheapest
Start with o4-mini
$25 per 1,000 grounded prompts
$25/month
Start with $25 per 1,000 grounded prompts
Tier 7
Realtime API
$2/monthCheapest
Start with Realtime API
Gemini Flash
Custom pricing
Start with Gemini Flash
Tier 8
Sora Video API
Custom pricing
Start with Sora Video API
$35 per 1,000 grounded prompts
$35/monthCheapest
Start with $35 per 1,000 grounded prompts
Tier 9
Image Generation API
$2/monthCheapest
Start with Image Generation API
Model
Custom pricing
Start with Model
Tier 10
Responses API
Custom pricing
Start with Responses API
Open Source Model
Custom pricing
Start with Open Source Model
Tier 11
Chat Completions API
Custom pricing
Start with Chat Completions API
Duration
Custom pricing
Start with Duration
Tier 12
Assistants API
Custom pricing
Start with Assistants API
$10 per 1000 searches
$10/monthCheapest
Start with $10 per 1000 searches
Tier 13
Built-in tools
Custom pricing
Start with Built-in tools
Tier 14
AgentKit
Custom pricing
Start with AgentKit

Swipe to compare plans →

OpenAI

AI models for text, image, and code generation via API

View all OpenAI plans

Vertex AI

Google Cloud platform for building and deploying ML models

View all Vertex AI plans

What Reviewers Say

Our Pick

OpenAI

OpenAI starts at $1.8/mo lower ($0.2/mo vs $2/mo), offers 14 tiers vs 12.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: OpenAI

Try OpenAI free

Which Should You Choose?

Choose OpenAI if:

  • You want lower per-user costs—OpenAI starts at $0.2/mo, saving $1.8/mo compared to Vertex AI at $2/mo
  • You need 14 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You prioritize OpenAI's user experience and interface over price (both tools are similarly priced)

Choose Vertex AI if:

  • You prioritize Vertex AI's user experience and interface over price (both tools are similarly priced)
  • You prefer Vertex AI's usage-based model with its 12-tier structure
  • Vertex AI's focused feature set keeps your team in control without tool bloat

OpenAI is the more affordable choice [1], starting at $0.2/mo compared to Vertex AI's $2/mo. For a 50-person team on paid plans, this translates to OpenAI saving approximately $90/month. OpenAI offers 14 pricing tiers compared to Vertex AI's 12, giving you more granular control over scaling costs as your team grows. If controlling SaaS spend is a priority, OpenAI offers the better cost-to-value ratio. Consider Vertex AI only if its unique capabilities directly address a gap OpenAI cannot fill.

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Frequently Asked Questions: OpenAI vs Vertex AI

Which is cheaper, OpenAI or Vertex AI?
As of March 2026, OpenAI starts at a lower price point. OpenAI starts at $0.2/mo while Vertex AI starts at $2/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does OpenAI have vs Vertex AI?
OpenAI offers 14 pricing plans, while Vertex AI offers 12 plans. More plans typically means more flexibility to match your exact needs and budget.
Does OpenAI or Vertex AI offer custom enterprise pricing?
Yes, both OpenAI and Vertex AI offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do OpenAI and Vertex AI compare for AI & ML?
Both OpenAI and Vertex AI are AI & ML tools. OpenAI offers 14 plans starting at $0.2/mo, while Vertex AI offers 12 plans starting at $2/mo. Review the feature breakdowns above to see which better fits your AI & ML needs.

Sources

  1. OpenAI Official PricingVendor pricing page
  2. Vertex AI Official PricingVendor pricing page

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