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Qualtrics vs Thinkific: Pricing Comparison 2026

Side-by-side pricing comparison of Qualtrics and Thinkific. See all plans, features, and costs at a glance.

Bottom line: Qualtrics starts at Custom pricing and Thinkific starts at Custom pricing. Compare all 6 pricing tiers side by side.

Last updated: June 29, 2026

Data compiled by Arthur Jacquemin
Updated June 29, 2026
Try Qualtrics freeTry Thinkific freePrice updated 3d ago
Best Value

Qualtrics - Qualtrics offers a free plan, offers 4 tiers vs 2.

Qualtrics vs Thinkific: Quick Pricing Facts

FeatureQualtricsThinkific
Starting PriceCustom pricingCustom pricing
Number of Plans42
Free TierYesNo
Pricing Modelflatfreemium
Annual DiscountN/AN/A

Qualtrics and Thinkific are both priced at Custom pricing, making them equally accessible Other tools. Together they offer 6 pricing plans with 4 features compared, so the best choice comes down to which features match your needs.

Qualtrics stands out with a free plan for getting started. Qualtrics uses flat pricing while Thinkific uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Qualtrics
Qualtrics
Try free
Thinkific
Thinkific
Try free
Tier 1
Free
$0/monthCheapest
Start with Free
GrowPopular
Custom pricing
Start with Grow
Tier 2
Customer Experience
Custom pricing
Includes
  • AI-guided customer experience software
  • Surveys with follow-up prompts
  • Dashboards with AI-powered recommendations
  • Analytics to identify friction points
Start with Customer Experience
Expand
Custom pricing
Start with Expand
Tier 3
Employee Experience
Custom pricing
Start with Employee Experience
-
Tier 4
Strategy & Research
Custom pricing
Start with Strategy & Research
-

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Qualtrics

Enterprise experience management and research platform

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Thinkific

View all Thinkific plans

Frequently Asked Questions: Qualtrics vs Thinkific

How many pricing plans does Qualtrics have vs Thinkific?
Qualtrics offers 4 pricing plans, while Thinkific offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Qualtrics or Thinkific offer a free plan?
Qualtrics offers a free plan, while Thinkific does not. If budget is a concern, Qualtrics lets you get started at no cost.
What is the most popular Thinkific plan?
The Grow plan is Thinkific's most popular tier, priced at Custom pricing.
Does Qualtrics or Thinkific offer custom enterprise pricing?
Yes, both Qualtrics and Thinkific offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Qualtrics and Thinkific use?
Qualtrics uses a flat pricing model, while Thinkific uses freemium pricing. The right model depends on your team size and usage patterns.
How do Qualtrics and Thinkific compare for Other?
Both Qualtrics and Thinkific are Other tools. Qualtrics offers 4 plans starting at Custom pricing, while Thinkific offers 2 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Qualtrics Official Pricing- Vendor pricing page
  2. Thinkific Official Pricing- Vendor pricing page

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