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Shopify vs Surfer SEO: Pricing Comparison 2026

Name: Surfer SEO
Brand: Surfer SEO
Price: 99 USD
Availability: OnlineOnly
Rating: 4.5 (520 reviews)

Side-by-side pricing comparison of Shopify and Surfer SEO. See all plans, features, and costs at a glance.

Bottom line: Shopify starts at Custom pricing and Surfer SEO starts at $49/mo. Compare all 9 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin

Updated March 16, 2026

Try Shopify freeAffiliateTry Surfer SEO free

Shopify vs Surfer SEO: Quick Pricing Facts

Feature	Shopify	Surfer SEO
Starting Price	Custom pricing	$49/mo
Number of Plans	4	5
Free Tier	No	No
Pricing Model	flat	flat
Annual Discount	N/A	N/A

Shopify and Surfer SEO are both priced at Custom pricing, making them equally accessible Other tools. Together they offer 9 pricing plans with 123 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans	Shopify Try it freeAffiliate	Surfer SEO Try it free
Tier 1	Basic Custom pricing Includes Acceptez Klarna et les principales cartes Porte-monnaie électroniques et cryptomonnaies Taux des cartes à partir de 1,5 % + 0,25 € EUR en ligne Jusqu’à 77 % de réduction sur l’expédition 10 emplacements de stock Assistance par chat 24h/24, 7j/7 Vente en personne par téléphone ou appareil POS Start with Basic	Standard $99/monthCheapest Includes Create or Optimize 360 Documents Create or Optimize 360 Documents Track AI Visibility Track AI Visibility Track AI Visibility Track 25 AI Prompts, refreshed weekly Track 25 AI Prompts, refreshed weekly Integrations Integrations Integrations 1-click Content Optimization 1-click Content Optimization Brand Knowledge Brand Knowledge Team Collaboration Team Collaboration Plagiarism Checker Plagiarism Checker Start with Standard
Tier 2	Grow Custom pricing Includes Acceptez Klarna et les principales cartes Porte-monnaie électroniques et cryptomonnaies Taux des cartes à partir de 1,3 % + 0,25 € EUR en ligne Jusqu’à 88 % de réduction sur l’expédition et assurance 10 emplacements de stock Assistance par chat 24h/24, 7j/7 5 comptes d'employé Vente en personne par téléphone ou appareil POS Start with Grow	Pro $182/monthCheapest Includes Everything in Standard, plus: Everything in Standard, plus: Create or Optimize 360 Documents Create or Optimize 360 Documents Track AI Visibility Track AI Visibility Track AI Visibility Track 50 AI Prompts, refreshed daily Track 50 AI Prompts, refreshed daily Integrations Integrations Integrations 5 Brand Workspaces 5 Brand Workspaces 1-click Internal Linking 1-click Internal Linking Content Ideas & Coverage Gap Content Ideas & Coverage Gap Templates & Custom Voices Templates & Custom Voices Rank Drop Detection Rank Drop Detection Cannibalization Report Cannibalization Report Start with Pro
Tier 3	Advanced Custom pricing Includes Acceptez Klarna et les principales cartes Porte-monnaie électroniques et cryptomonnaies Taux des cartes à partir de 1,1 % + 0,25 € EUR en ligne Jusqu’à 88 % de réduction sur l’expédition, assurance, tarifs calculés par des tiers 10 emplacements de stock Assistance améliorée par chat 24h/24, 7j/7 Boutiques en ligne locales par marché 15 comptes d'employé Vente en personne par téléphone ou appareil POS Start with Advanced	Peace of Mind $299/monthCheapest Includes Everything in Pro, plus: Everything in Pro, plus: Create or Optimize Unlimited Documents Create or Optimize Unlimited Documents Track AI Visibility Track AI Visibility Track AI Visibility Track 100 AI Prompts, refreshed daily Track 100 AI Prompts, refreshed daily Integrations Integrations Integrations Unlimited Brand Workspaces Unlimited Brand Workspaces Advanced SERP Analysis Advanced SERP Analysis Personalized Onboarding Personalized Onboarding Dedicated Success Manager Dedicated Success Manager API Access API Access Start with Peace of Mind
Tier 4	Plus Custom pricing Includes Acceptez Klarna et les principales cartes Porte-monnaie électroniques et cryptomonnaies Meilleurs taux pour les marchands à fort volume Jusqu’à 88 % de réduction sur l’expédition, assurance, tarifs calculés par des tiers 200 emplacements de stock Assistance téléphonique prioritaire 24h/24, 7j/7 Boutiques en ligne locales par marché Comptes d'employé illimités Paiement entièrement personnalisable Jusqu’à 200 emplacements POS Pro Vente en gros/B2B Start with Plus	Discovery $49/monthCheapest Includes Create or Optimize 120 Documents Create or Optimize 120 Documents Track 10 Pages Track 10 Pages AI SEO Optimization Guidelines AI SEO Optimization Guidelines Surfy (AI SEO Assistant) & Humanizer Surfy (AI SEO Assistant) & Humanizer Start with Discovery
Tier 5	—	Enterprise Custom pricing Includes SSO & Enterprise-grade Security SSO & Enterprise-grade Security Comprehensive Advisory Program Comprehensive Advisory Program Legal Onboarding Assistance Legal Onboarding Assistance Early access to new features Early access to new features Custom Limits Custom Limits Tailored Team Onboarding Tailored Team Onboarding White-label White-label Priority Support Priority Support Start with Enterprise

Swipe to compare plans →

Shopify

E-commerce platform for online and retail stores

View all Shopify plans

Surfer SEO

Content optimization tool for on-page SEO and SERP analysis

View all Surfer SEO plans

Our Pick

Surfer SEO

Surfer SEO offers 5 tiers vs 4.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Surfer SEO

Try Surfer SEO free

Which Should You Choose?

Choose Shopify if:

•You prioritize Shopify's user experience and interface over price (both tools are similarly priced)
•You prefer Shopify's flat model with its 4-tier structure
•Shopify keeps its feature set lean, which means faster onboarding and less complexity

Choose Surfer SEO if:

•You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
•You want more features built-in—Surfer SEO offers 53 additional features across its plans
•You prioritize Surfer SEO's user experience and interface over price (both tools are similarly priced)

Shopify and Surfer SEO offer competitively positioned plans [1], with Shopify starting at Custom pricing and Surfer SEO at $49/mo. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Shopify provides 4 pricing tiers versus Surfer SEO's 5 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Shopify offers 35 total features across its tiers, while Surfer SEO provides 88. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.

Best choice: Shopify

Try Shopify free

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Frequently Asked Questions: Shopify vs Surfer SEO

How many pricing plans does Shopify have vs Surfer SEO?

Shopify offers 4 pricing plans, while Surfer SEO offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.

Does Shopify or Surfer SEO offer custom enterprise pricing?

Yes, both Shopify and Surfer SEO offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.

How do Shopify and Surfer SEO compare for Other?

Both Shopify and Surfer SEO are Other tools. Shopify offers 4 plans starting at Custom pricing, while Surfer SEO offers 5 plans starting at $49/mo. Review the feature breakdowns above to see which better fits your Other needs.

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Sources

Shopify Official Pricing— Vendor pricing page
Surfer SEO Official Pricing— Vendor pricing page

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