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Sprout Social vs Workato: Pricing Comparison 2026

Side-by-side pricing comparison of Sprout Social and Workato. See all plans, features, and costs at a glance.

Bottom line: Sprout Social starts at $199/mo and Workato starts at Custom pricing. Compare all 8 pricing tiers side by side.

Last updated: August 10, 2026

Data compiled by Arthur Jacquemin
Updated August 10, 2026
Best Value

Workato - Workato offers a free plan.

Sprout Social vs Workato: Quick Pricing Facts

FeatureSprout SocialWorkato
Starting Price$199/moCustom pricing
Number of Plans44
Free TierNoYes
Pricing Modelper-seatflat
Annual DiscountN/AN/A

Sprout Social and Workato are both priced at $199/mo, making them equally accessible Other tools. Together they offer 8 pricing plans with 18 features compared, so the best choice comes down to which features match your needs.

Workato stands out with a free plan for getting started. Sprout Social uses per-seat pricing while Workato uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Sprout Social
Sprout Social
Try free
Workato
Workato
Try free
Tier 1
Standard
$199/month
Includes
  • 5 social profiles
  • Consolidated inbox and collaboration tools
  • Keyword and location monitoring
  • Unlimited AI-generated alt text
  • Review management
Free
$0/monthCheapest
Tier 2
Professional
$299/monthCheapest
Includes
  • Unlimited social profiles
  • Message tagging
  • Extensive competitor, tag and paid insights
  • Enhance Post by AI Assist
Standard
Custom pricing
Tier 3
Advanced
$399/monthCheapest
Includes
  • Enhance Reply by AI Assist
  • Sentiment in the Smart Inbox and Reviews
  • The Sprout API and Helpdesk integrations
  • Team productivity and social customer care reports
  • Message Spike Alerts
Business
Custom pricing
Tier 4
Enterprise
Custom pricing
Includes
  • White-glove onboarding and implementation
  • Plan tailored to your enterprise business
  • Dedicated service for hassle-free SSO setup
  • Priority customer support
Enterprise
Custom pricing

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Sprout Social

Enterprise social media management and analytics platform

View all Sprout Social plans

Workato

Enterprise integration and workflow automation platform

View all Workato plans

Frequently Asked Questions: Sprout Social vs Workato

How many pricing plans does Sprout Social have vs Workato?
Sprout Social offers 4 pricing plans, while Workato offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Sprout Social or Workato offer a free plan?
Workato offers a free plan, while Sprout Social does not. If budget is a concern, Workato lets you get started at no cost.
Does Sprout Social or Workato offer custom enterprise pricing?
Yes, both Sprout Social and Workato offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Sprout Social and Workato use?
Sprout Social uses a per-seat pricing model, while Workato uses flat pricing. The right model depends on your team size and usage patterns.
How do Sprout Social and Workato compare for Other?
Both Sprout Social and Workato are Other tools. Sprout Social offers 4 plans starting at $199/mo, while Workato offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Sprout Social Official Pricing- Vendor pricing page
  2. Workato Official Pricing- Vendor pricing page

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