Sprout Social vs Workato: Pricing Comparison 2026
Side-by-side pricing comparison of Sprout Social and Workato. See all plans, features, and costs at a glance.
Bottom line: Sprout Social starts at $199/mo and Workato starts at Custom pricing. Compare all 8 pricing tiers side by side.
Last updated: March 16, 2026
Sprout Social vs Workato: Quick Pricing Facts
| Feature | Sprout Social | Workato |
|---|---|---|
| Starting Price | $199/mo | Custom pricing |
| Number of Plans | 4 | 4 |
| Free Tier | No | Yes |
| Pricing Model | per-seat | flat |
| Annual Discount | N/A | N/A |
Sprout Social and Workato are both priced at $199/mo, making them equally accessible Other tools. Together they offer 8 pricing plans with 19 features compared, so the best choice comes down to which features match your needs.
Workato stands out with a free plan for getting started. Sprout Social uses per-seat pricing while Workato uses flat pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.
| Pricing Plans | Sprout Social Try it free | Workato Try it free |
|---|---|---|
| Tier 1 | Standard $199/month Includes
| Free $0/monthCheapest |
| Tier 2 | ProfessionalPopular $299/monthCheapest Includes
| Standard Custom pricing |
| Tier 3 | Advanced $399/monthCheapest Includes
| Business Custom pricing |
| Tier 4 | Enterprise Custom pricing Includes
| Enterprise Custom pricing |
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Workato
Workato offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Workato
Try Workato freeWhich Should You Choose?
Choose Sprout Social if:
- •You want more features built-in—Sprout Social offers 19 additional features across its plans
- •You prioritize Sprout Social's user experience and interface over price (both tools are similarly priced)
- •You prefer Sprout Social's per-seat model with its 4-tier structure
Choose Workato if:
- •You need a free plan with core features—Workato offers no-cost access with no credit card required
- •You prioritize Workato's user experience and interface over price (both tools are similarly priced)
- •You need predictable billing — Workato's flat model avoids surprise overages
Workato offers a free plan [1], eliminating the cost barrier for evaluation, while Sprout Social requires paid subscription from the start. This gives Workato a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Workato's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Sprout Social's tiering starting at $199/mo to assess total cost of ownership over 12 months. Workato's 4 tiers provide flexibility at different budgets, while Sprout Social's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Workato is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Sprout Social vs Workato
How many pricing plans does Sprout Social have vs Workato?
Does Sprout Social or Workato offer a free plan?
What is the most popular Sprout Social plan?
Does Sprout Social or Workato offer custom enterprise pricing?
What pricing models do Sprout Social and Workato use?
How do Sprout Social and Workato compare for Other?
Sources
- Sprout Social Official Pricing— Vendor pricing page
- Workato Official Pricing— Vendor pricing page
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