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Whimsical vs Zeplin: Pricing Comparison 2026

Side-by-side pricing comparison of Whimsical and Zeplin. See all plans, features, and costs at a glance.

Bottom line: Zeplin starts at $12/mo, making it $8/mo cheaper than Whimsical ($20/mo). Whimsical offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Whimsical vs Zeplin: Quick Pricing Facts

FeatureWhimsicalZeplin
Starting Price$20/mo$12/mo
Number of Plans24
Free TierYesYes
Pricing Modelfreemiumfreemium
Annual DiscountN/AN/A

Zeplin is the more affordable option, starting at $12/mo compared to Whimsical's $20/mo. Both are Design Tools with 6 combined pricing plans and 19 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.

Pricing Plans
Whimsical
Whimsical
Try it free
Tier 1
Get started
$0/monthCheapest
Start with Get started
Free
$0/monthCheapest
Includes
  • 1 project
  • Unlimited users
  • Plenty of screens to start (100)
  • AI Beta: Limited usage
Start with Free
Tier 2
Contact sales
$20/month
Start with Contact sales
Basic
$14/monthCheapest
$14 / year
Includes
  • 1-12 projects
  • Unlimited users
  • Practically unlimited screens (1,000 per project)
  • AI Beta: Basic usage
Start with Basic
Tier 3
Advanced
$12/monthCheapest
$12 / year
Includes
  • 50 projects
  • Unlimited screens
  • Flow Boards
  • Advanced user permissions
  • Unlimited reviewers
Start with Advanced
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited projects
  • Single sign-on, MFA, and SCIM
  • Invoiced billing (Bank transfer)
  • Activity Logs
  • Success Manager
  • 24-hour support SLA
Start with Enterprise

Swipe to compare plans →

Whimsical

Visual workspace for flowcharts, wireframes, and mind maps

View all Whimsical plans

Zeplin

Design handoff and collaboration tool for designers and developers

View all Zeplin plans
Our Pick

Zeplin

Zeplin offers a free plan, starts at $8/mo lower ($12/mo vs $20/mo), offers 4 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Zeplin

Try Zeplin free

Which Should You Choose?

Choose Whimsical if:

  • You prefer Whimsical's free tier features—features
  • Whimsical's 2-tier freemium structure gives clearer cost visibility for budget planning
  • Whimsical keeps its feature set lean, which means faster onboarding and less complexity

Choose Zeplin if:

  • You want lower per-user costs—Zeplin starts at $12/mo, saving $8/mo compared to Whimsical at $20/mo
  • You prefer Zeplin's free tier features—1 project, Unlimited users
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Zeplin offers 19 additional features across its plans

Both Whimsical and Zeplin offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Whimsical includes multiple features, while Zeplin includes 4 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.

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Frequently Asked Questions: Whimsical vs Zeplin

Which is cheaper, Whimsical or Zeplin?
As of March 2026, Zeplin starts at a lower price point. Whimsical starts at $20/mo while Zeplin starts at $12/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Whimsical have vs Zeplin?
Whimsical offers 2 pricing plans, while Zeplin offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Whimsical or Zeplin offer a free plan?
Yes, both Whimsical and Zeplin offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Whimsical or Zeplin?
Both Whimsical and Zeplin offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does Whimsical or Zeplin offer custom enterprise pricing?
Zeplin offers a custom-priced enterprise tier for larger teams. Whimsical lists all its pricing publicly.
How do Whimsical and Zeplin compare for Design Tools?
Both Whimsical and Zeplin are Design Tools. Whimsical offers 2 plans starting at $20/mo, while Zeplin offers 4 plans starting at $12/mo. Review the feature breakdowns above to see which better fits your Design Tools needs.

Sources

  1. Whimsical Official PricingVendor pricing page
  2. Zeplin Official PricingVendor pricing page

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