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BigCommerce

BigCommerce Pricing Plans & Tiers

Enterprise e-commerce platform for high-volume sellers

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Pricing last verified: March 16, 2026

Data compiled by Arthur Jacquemin, Founder & Lead Analyst
Updated March 16, 2026
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Pricing Analysis

BigCommerce's tiered e-commerce positioning ($29-249/mo Standard-Enterprise USD, plus transaction fees) competes with Shopify by focusing on mid-market retailers (€500k-10M annual GMV) who need advanced customization without the enterprise complexity of WooCommerce self-hosting.

Standard tier ($29/mo, 500 product limit, unlimited bandwidth) targets small DTC brands transitioning from Shopify's Basic tier ($25/mo)—BigCommerce is 16% premium but includes unlimited bandwidth (Shopify limits vary). For growing merchants, this creates cost parity with transaction fee differences.

Enterprise tier ($249+/mo, unlimited products, custom pricing) is dramatically cheaper than Shopify Plus ($2,100/mo equivalent)—positioning BigCommerce as the 'affordable enterprise e-commerce' alternative.

Strengths

  • Enterprise tier at $249/mo is 8x cheaper than Shopify Plus ($2,100+/mo), creating clear market segmentation for mid-market retailers unable to afford Shopify Plus but outgrowing Standard tier.
  • Advanced customization (API, webhooks, custom checkout flows) enables DTC brands to build unique storefronts vs. Shopify's more restricted customization.
  • Transaction fee model ($0 no rate published) likely competes aggressively vs. Shopify's 1-2% on lower tiers.

Considerations

  • Standard tier's 500 product limit creates ceiling—fast-growing retailers managing 1,000+ SKUs must upgrade to Growth ($79+/mo) or Enterprise ($249+/mo), creating cost jump.
  • Lack of transaction fee transparency prevents direct cost comparison vs. Shopify (which publishes 1% on Basic tier).
  • BigCommerce's brand is weaker than Shopify among DTC audiences—adoption risk for new merchants unfamiliar with platform.
Ideal For

Mid-market DTC retailers managing 500-5,000 SKUs and €500k-€10M annual GMV who need advanced customization and lower enterprise pricing than Shopify Plus.

Pricing Takeaway

BigCommerce's Enterprise tier ($249/mo) undercuts Shopify Plus ($2,100/mo) by 8x, positioning as affordable mid-market e-commerce platform.

Best choice: BigCommerce

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Pricing Plans (3)

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Frequently asked questions

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Frequently Asked Questions

How much does BigCommerce cost?
BigCommerce Standard is $39/month. Plus is $99/month. Pro is $399/month. Enterprise is custom. Transaction fees are 2.9% + 30¢ across all tiers. All plans include unlimited products, bandwidth, and staff accounts. A mid-size store on Plus with $50,000/month revenue budgets $99 + $1,450 in fees = $1,549/month.
What is included in BigCommerce that Shopify Basic doesn't have?
BigCommerce Standard ($39/month, same as Shopify Basic) includes unlimited product variants, advanced SEO tools, abandoned cart recovery, and API access. Shopify Basic requires paid apps for most of these. BigCommerce Standard actually outfeatures Shopify's $105/month tier, making BigCommerce better value for feature-heavy stores.
Does BigCommerce include payment processing?
BigCommerce does not have its own payment processor. You integrate with Stripe, PayPal, Authorize.net, or others. BigCommerce charges a transaction fee (2.9% + 30¢) on top of your payment processor's fees. This creates hidden costs: $0.59-1.00 per transaction in total fees.
How does BigCommerce's transaction fee structure work?
BigCommerce charges 2.9% + 30¢ per transaction on all plans, identical to Shopify. If you process $100,000/month, you pay $2,930 just in BigCommerce fees before payment processor costs. On a Pro plan ($399/month), a large store's total platform cost can exceed $5,000/month.
Is BigCommerce cheaper than Shopify at high sales volumes?
At low volumes, Shopify and BigCommerce cost the same (both $39+ with 2.9% + 30¢ fees). At high volumes ($500k+/month), BigCommerce's Pro tier ($399/month) with volume negotiation on payment fees can undercut Shopify. For stores under $100k/month, the difference is negligible.

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Sources

  1. BigCommerce Official Pricing— Vendor pricing page

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