Amplitude vs Clarity by Microsoft: Pricing Comparison 2026
Side-by-side pricing comparison of Amplitude and Clarity by Microsoft. See all plans, features, and costs at a glance.
Bottom line: Both Amplitude and Clarity by Microsoft offer free plans. Amplitude has 4 pricing tiers while Clarity by Microsoft has 1.
Last updated: July 6, 2026
Amplitude - Amplitude provides the product analytics depth that Clarity, as a free heatmap tool, is not built for.
Amplitude vs Clarity by Microsoft: Quick Pricing Facts
| Feature | Amplitude | Clarity by Microsoft |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 4 | 1 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | freemium |
| Annual Discount | N/A | N/A |
Amplitude and Clarity by Microsoft are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 5 pricing plans with 32 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget. Amplitude uses usage-based pricing while Clarity by Microsoft uses freemium pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Amplitude Try free |  Clarity by Microsoft Try free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| Free $0/monthCheapest Includes
|
| Tier 2 | PlusPopular $0/monthCheapest Includes
| - |
| Tier 3 | Growth Custom pricing Includes
| - |
| Tier 4 | Enterprise Custom pricing Includes
| - |
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Clarity by Microsoft
Free heatmaps and session recordings by Microsoft
View all Clarity by Microsoft plansWhat Reviewers Say
Amplitude
Amplitude provides the product analytics depth that Clarity, as a free heatmap tool, is not built for.
Based on pricing data only. Review the full comparison below for your specific needs.
Try Amplitude freeFree plan availableWhich Should You Choose?
Choose Amplitude if:
- •You need product analytics with funnels, cohorts, and event tracking
- •Your team makes data-driven product decisions based on conversion and retention metrics
- •You want user-level behavioral analysis tied to your data warehouse
Choose Clarity by Microsoft if:
- •You want free session recordings and heatmaps to understand UX friction
- •Microsoft Clarity's zero-cost model fits your budget
- •You only need to see where users click and where they drop off visually
Microsoft Clarity is free forever with unlimited session recordings and heatmaps. Amplitude is a paid product analytics platform starting around $995/month for full features. Clarity gives you qualitative data - what users actually do on screen. Amplitude gives you quantitative data - which users convert, how cohorts retain, what drives revenue. They complement each other well. Small teams on a budget should start with Clarity; growth-stage product teams need Amplitude.
Frequently Asked Questions: Amplitude vs Clarity by Microsoft
How many pricing plans does Amplitude have vs Clarity by Microsoft?
Does Amplitude or Clarity by Microsoft offer a free plan?
What is the most popular Amplitude plan?
Does Amplitude or Clarity by Microsoft offer custom enterprise pricing?
What pricing models do Amplitude and Clarity by Microsoft use?
How do Amplitude and Clarity by Microsoft compare for Analytics?
Sources
- Amplitude Official Pricing- Vendor pricing page
- Clarity by Microsoft Official Pricing- Vendor pricing page
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