Amplitude vs mParticle: Pricing Comparison 2026
Side-by-side pricing comparison of Amplitude and mParticle. See all plans, features, and costs at a glance.
Bottom line: Amplitude starts at $49/mo and mParticle starts at Custom pricing. Compare all 5 pricing tiers side by side.
Last updated: March 16, 2026
Amplitude vs mParticle: Quick Pricing Facts
| Feature | Amplitude | mParticle |
|---|---|---|
| Starting Price | $49/mo | Custom pricing |
| Number of Plans | 4 | 1 |
| Free Tier | No | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Amplitude and mParticle are both priced at $49/mo, making them equally accessible Analytics tools. Together they offer 5 pricing plans with 7 features compared, so the best choice comes down to which features match your needs.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Amplitude Try it free |  mParticle Try it free |
|---|---|---|
| Tier 1 | Starter Custom pricing | Contact us Custom pricing Includes
|
| Tier 2 | Plus $49/monthCheapest | — |
| Tier 3 | Growth Custom pricing | — |
| Tier 4 | Enterprise Custom pricing | — |
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What Reviewers Say
Which Should You Choose?
Choose Amplitude if:
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You prioritize Amplitude's user experience and interface over price (both tools are similarly priced)
- •You prefer Amplitude's usage-based model with its 4-tier structure
Choose mParticle if:
- •You want more features built-in—mParticle offers 7 additional features across its plans
- •You prioritize mParticle's user experience and interface over price (both tools are similarly priced)
- •mParticle's single-tier usage-based structure gives clearer cost visibility for budget planning
Amplitude and mParticle offer competitively positioned plans [1], with Amplitude starting at $49/mo and mParticle at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Amplitude provides 4 pricing tiers versus mParticle's 1 option, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Amplitude offers 0 total features across its tiers, while mParticle provides 7. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.
Frequently Asked Questions: Amplitude vs mParticle
How many pricing plans does Amplitude have vs mParticle?
Does Amplitude or mParticle offer custom enterprise pricing?
How do Amplitude and mParticle compare for Analytics?
Sources
- Amplitude Official Pricing— Vendor pricing page
- mParticle Official Pricing— Vendor pricing page
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