Beehiiv vs Mailchimp: Pricing Comparison 2026
Side-by-side pricing comparison of Beehiiv and Mailchimp. See all plans, features, and costs at a glance.
Bottom line: Beehiiv starts at $43/mo and Mailchimp starts at Custom pricing. Compare all 5 pricing tiers side by side.
Last updated: July 6, 2026
Beehiiv - Beehiiv's newsletter-specific tools and creator economics make it the better choice for newsletter-first businesses.
Beehiiv vs Mailchimp: Quick Pricing Facts
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Starting Price | $43/mo | Custom pricing |
| Number of Plans | 4 | 1 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Beehiiv and Mailchimp are both priced at $43/mo, making them equally accessible Email Marketing tools. Together they offer 5 pricing plans with 42 features compared, so the best choice comes down to which features match your needs.
Beehiiv stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Beehiiv Try free |  Mailchimp Try free |
|---|---|---|
| Tier 1 | Launch $0/monthCheapest Includes
| Meilleure offre Custom pricing |
| Tier 2 | Scale $43/monthCheapest Includes
| - |
| Tier 3 | Max $96/monthCheapest Includes
| - |
| Tier 4 | Enterprise Custom pricing Includes
| - |
← Swipe to compare plans →
Ready to get started? Try either tool free — no credit card required.
What Reviewers Say
Beehiiv
Beehiiv's newsletter-specific tools and creator economics make it the better choice for newsletter-first businesses.
Based on pricing data only. Review the full comparison below for your specific needs.
Try Beehiiv freeFree plan availableWhich Should You Choose?
Choose Beehiiv if:
- •You're building a newsletter-first business with referral programs and paid subscriptions
- •Beehiiv's growth infrastructure - ad network, subscriber analytics, referral tracking - is purpose-built for publishers
- •You want a modern newsletter platform with better creator economics than legacy tools
Choose Mailchimp if:
- •You need a widely recognized email platform with a large app ecosystem and broad integrations
- •Mailchimp's free plan and brand recognition make it the default starting point for many businesses
- •Your use case is general marketing email, not specifically newsletter publishing
For newsletter creators specifically, Beehiiv has surpassed Mailchimp as the better tool - it's purpose-built for the newsletter business model with referral programs, paid subscriptions, and publisher analytics. Mailchimp is a broader marketing tool with better integrations and brand recognition. If you're starting a newsletter, Beehiiv is the better choice. If you need general email marketing with a huge integration ecosystem, Mailchimp remains the standard.
Frequently Asked Questions: Beehiiv vs Mailchimp
How many pricing plans does Beehiiv have vs Mailchimp?
Does Beehiiv or Mailchimp offer a free plan?
Does Beehiiv or Mailchimp offer custom enterprise pricing?
How do Beehiiv and Mailchimp compare for Email Marketing?
Sources
- Beehiiv Official Pricing- Vendor pricing page
- Mailchimp Official Pricing- Vendor pricing page
Related Articles
Best Email Marketing for Agencies (2026)
Compare email marketing pricing for agencies: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 10-50 people.
Best Email Marketing for Enterprise (2026)
Compare email marketing pricing for enterprise: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 100+ peo...
Best Email Marketing for Small Teams (2026)
Compare email marketing pricing for small teams: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 2-10 pe...
Track Price Changes
Get notified when pricing changes for these tools.