Beehiiv vs Mailchimp: Pricing Comparison 2026
Side-by-side pricing comparison of Beehiiv and Mailchimp. See all plans, features, and costs at a glance.
Bottom line: Both Beehiiv and Mailchimp offer free plans. Beehiiv has 4 pricing tiers while Mailchimp has 18.
Last updated: August 24, 2026
Beehiiv - Beehiiv's newsletter-specific tools and creator economics make it the better choice for newsletter-first businesses.
Beehiiv vs Mailchimp: Quick Pricing Facts
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Starting Price | $43/mo | Custom pricing |
| Number of Plans | 4 | 18 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Beehiiv and Mailchimp are both priced at $43/mo, making them equally accessible Email Marketing tools. Together they offer 22 pricing plans with 48 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Beehiiv Try free |  Mailchimp Try free |
|---|---|---|
| Tier 1 | Launch $0/monthCheapest Includes
| Industries and Solutions Custom pricing |
| Tier 2 | Scale $43/monthCheapest Includes
| Integrations Custom pricing |
| Tier 3 | Max $96/monthCheapest Includes
| Resources Custom pricing |
| Tier 4 | Enterprise Custom pricing Includes
| Account Custom pricing |
| Tier 5 | - | Terms Custom pricing |
| Tier 6 | - | Included in every paid plan Custom pricing |
| Tier 7 | - | Includes Standard's features: Custom pricing |
| Tier 8 | - | Premium adds: Custom pricing |
| Tier 9 | - | Standard adds: Custom pricing |
| Tier 10 | - | Included in the Free plan $0/monthCheapest |
| Tier 11 | - | How long is the free trial? $0/monthCheapest |
| Tier 12 | - | Related Links: Custom pricing |
| Tier 13 | - | Products Custom pricing |
| Tier 14 | - | Community Custom pricing |
| Tier 15 | - | Company Custom pricing |
| Tier 16 | - | Help Custom pricing |
| Tier 17 | - | Manage Consent Preferences Custom pricing |
| Tier 18 | - | Vendors List Custom pricing |
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What Reviewers Say
Beehiiv
Beehiiv's newsletter-specific tools and creator economics make it the better choice for newsletter-first businesses.
Based on pricing data only. Review the full comparison below for your specific needs.
Try Beehiiv freeFree plan availableWhich Should You Choose?
Choose Beehiiv if:
- •You're building a newsletter-first business with referral programs and paid subscriptions
- •Beehiiv's growth infrastructure - ad network, subscriber analytics, referral tracking - is purpose-built for publishers
- •You want a modern newsletter platform with better creator economics than legacy tools
Choose Mailchimp if:
- •You need a widely recognized email platform with a large app ecosystem and broad integrations
- •Mailchimp's free plan and brand recognition make it the default starting point for many businesses
- •Your use case is general marketing email, not specifically newsletter publishing
For newsletter creators specifically, Beehiiv has surpassed Mailchimp as the better tool - it's purpose-built for the newsletter business model with referral programs, paid subscriptions, and publisher analytics. Mailchimp is a broader marketing tool with better integrations and brand recognition. If you're starting a newsletter, Beehiiv is the better choice. If you need general email marketing with a huge integration ecosystem, Mailchimp remains the standard.
Frequently Asked Questions: Beehiiv vs Mailchimp
How many pricing plans does Beehiiv have vs Mailchimp?
Does Beehiiv or Mailchimp offer a free plan?
Does Beehiiv or Mailchimp offer custom enterprise pricing?
How do Beehiiv and Mailchimp compare for Email Marketing?
Sources
- Beehiiv Official Pricing- Vendor pricing page
- Mailchimp Official Pricing- Vendor pricing page
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