Beehiiv vs Mailchimp: Pricing Comparison 2026
Side-by-side pricing comparison of Beehiiv and Mailchimp. See all plans, features, and costs at a glance.
Bottom line: Beehiiv starts at $43/mo and Mailchimp starts at Custom pricing. Compare all 5 pricing tiers side by side.
Last updated: March 16, 2026
Beehiiv vs Mailchimp: Quick Pricing Facts
| Feature | Beehiiv | Mailchimp |
|---|---|---|
| Starting Price | $43/mo | Custom pricing |
| Number of Plans | 4 | 1 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Beehiiv and Mailchimp are both priced at $43/mo, making them equally accessible Email Marketing tools. Together they offer 5 pricing plans with 41 features compared, so the best choice comes down to which features match your needs.
Beehiiv stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Beehiiv Try it free |  Mailchimp Try it free |
|---|---|---|
| Tier 1 | Launch $0/monthCheapest Includes
| Meilleure offre Custom pricing |
| Tier 2 | Scale $43/monthCheapest Includes
| — |
| Tier 3 | Max $96/monthCheapest Includes
| — |
| Tier 4 | Enterprise Custom pricing Includes
| — |
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What Reviewers Say
Beehiiv
Beehiiv offers a free plan, offers 4 tiers vs 1.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Beehiiv
Try Beehiiv freeWhich Should You Choose?
Choose Beehiiv if:
- •You need a free plan with Custom Website, Custom Newsletters—Beehiiv offers no-cost access with no credit card required
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Beehiiv offers 41 additional features across its plans
Choose Mailchimp if:
- •You prioritize Mailchimp's user experience and interface over price (both tools are similarly priced)
- •Mailchimp's single-tier usage-based structure gives clearer cost visibility for budget planning
- •You value Mailchimp's specific feature progression from free to advanced tier levels
Beehiiv offers a free plan [1], eliminating the cost barrier for evaluation, while Mailchimp requires paid subscription from the start. This gives Beehiiv a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Beehiiv's free tier, upgrading to a paid plan at approximately $43/mo provides substantial additional functionality. Compare this pricing path against Mailchimp's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Beehiiv's 4 tiers provide flexibility at different budgets, while Mailchimp's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Beehiiv is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Beehiiv vs Mailchimp
How many pricing plans does Beehiiv have vs Mailchimp?
Does Beehiiv or Mailchimp offer a free plan?
Does Beehiiv or Mailchimp offer custom enterprise pricing?
How do Beehiiv and Mailchimp compare for Email Marketing?
Sources
- Beehiiv Official Pricing— Vendor pricing page
- Mailchimp Official Pricing— Vendor pricing page
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