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Analytics

Countly vs Mixpanel: Pricing Comparison 2026

Side-by-side pricing comparison of Countly and Mixpanel. See all plans, features, and costs at a glance.

Bottom line: Countly starts at $175/mo and Mixpanel starts at Custom pricing. Compare all 3 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Countly freeTry Mixpanel freePrice updated 12d agoPrice updated 12d ago
Best Value

Mixpanel - Mixpanel wins on UX and free tier for cloud deployments; choose Countly for self-hosting requirements.

Countly vs Mixpanel: Quick Pricing Facts

FeatureCountlyMixpanel
Starting Price$175/moCustom pricing
Number of Plans21
Free TierNoYes
Pricing Modelopen-sourceusage-based
Annual DiscountN/AN/A

Countly and Mixpanel are both priced at $175/mo, making them equally accessible Analytics tools. Together they offer 3 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.

Mixpanel stands out with a free plan for getting started. Countly uses open-source pricing while Mixpanel uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Countly
Countly
Try free
Mixpanel
Mixpanel
Try free
Tier 1
Flex
$175/month
Startups: first year is free
$0/monthCheapest
Tier 2
Enterprise
Custom pricing
-

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Countly

Product analytics with push notifications and crash reporting

View all Countly plans

Mixpanel

Product analytics for tracking user interactions and funnels

View all Mixpanel plans

What Reviewers Say

Our Pick

Mixpanel

Mixpanel wins on UX and free tier for cloud deployments; choose Countly for self-hosting requirements.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Mixpanel freeFree plan available

Which Should You Choose?

Choose Countly if:

  • You need self-hosted product analytics for compliance or cost reasons
  • Countly's free Community Edition covers events, retention, crash reporting, and push notifications
  • Mobile app analytics with bundled push notification campaigns is a priority

Choose Mixpanel if:

  • You want a polished, cloud-based product analytics platform with 20M free events/month
  • Mixpanel's funnels, retention, and cohort analysis are the industry standard for product teams
  • Your team prefers a managed SaaS with better UI and easier onboarding than self-hosted solutions

Countly and Mixpanel are direct competitors in product analytics. Mixpanel's free tier is generous at 20M events/month, and its cloud product has the best-in-class funnel and retention UI. Countly's advantage is self-hosting - free for any scale if you manage the infrastructure. For most product teams without specific compliance constraints, Mixpanel's cloud product is easier to use and fast to implement. For teams requiring data residency or air-gapped deployment, Countly is the right choice.

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Frequently Asked Questions: Countly vs Mixpanel

How many pricing plans does Countly have vs Mixpanel?
Countly offers 2 pricing plans, while Mixpanel offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Countly or Mixpanel offer a free plan?
Mixpanel offers a free plan, while Countly does not. If budget is a concern, Mixpanel lets you get started at no cost.
Does Countly or Mixpanel offer custom enterprise pricing?
Countly offers a custom-priced enterprise tier for larger teams. Mixpanel lists all its pricing publicly.
What pricing models do Countly and Mixpanel use?
Countly uses a open-source pricing model, while Mixpanel uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Countly and Mixpanel compare for Analytics?
Both Countly and Mixpanel are Analytics tools. Countly offers 2 plans starting at $175/mo, while Mixpanel offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Countly Official Pricing- Vendor pricing page
  2. Mixpanel Official Pricing- Vendor pricing page

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