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Analytics

Countly vs Mixpanel: Pricing Comparison 2026

Side-by-side pricing comparison of Countly and Mixpanel. See all plans, features, and costs at a glance.

Bottom line: Countly starts at $40/mo and Mixpanel starts at Custom pricing. Compare all 3 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Countly vs Mixpanel: Quick Pricing Facts

FeatureCountlyMixpanel
Starting Price$40/moCustom pricing
Number of Plans21
Free TierNoYes
Pricing Modelopen-sourceusage-based
Annual DiscountN/AN/A

Countly and Mixpanel are both priced at $40/mo, making them equally accessible Analytics tools. Together they offer 3 pricing plans with 6 features compared, so the best choice comes down to which features match your needs.

Mixpanel stands out with a free plan for getting started. Countly uses open-source pricing while Mixpanel uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Mixpanel
Mixpanel
Try it free
Tier 1
Flex
$40/month
Includes
  • Core analytics included
  • Pay per MAU
  • Feature add-ons available
Start with Flex
Startups: first year is free
$0/monthCheapest
Start with Startups: first year is free
Tier 2
Enterprise
$4166/monthCheapest
Includes
  • Enterprise-grade capabilities
  • Dedicated CSM support
  • Onboarding & data modelling services
Start with Enterprise

Swipe to compare plans →

Countly

Product analytics with push notifications and crash reporting

View all Countly plans

Mixpanel

Product analytics for tracking user interactions and funnels

View all Mixpanel plans

What Reviewers Say

Which Should You Choose?

Choose Countly if:

  • You need 2 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Countly offers 6 additional features across its plans
  • You prioritize Countly's user experience and interface over price (both tools are similarly priced)

Choose Mixpanel if:

  • You need a free plan with core features—Mixpanel offers no-cost access with no credit card required
  • You prioritize Mixpanel's user experience and interface over price (both tools are similarly priced)
  • Mixpanel's single-tier usage-based structure gives clearer cost visibility for budget planning

Mixpanel offers a free plan [1], eliminating the cost barrier for evaluation, while Countly requires paid subscription from the start. This gives Mixpanel a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Mixpanel's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Countly's tiering starting at $40/mo to assess total cost of ownership over 12 months. Mixpanel's 1 tier provide flexibility at different budgets, while Countly's 2 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Mixpanel is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Countly vs Mixpanel

How many pricing plans does Countly have vs Mixpanel?
Countly offers 2 pricing plans, while Mixpanel offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Countly or Mixpanel offer a free plan?
Mixpanel offers a free plan, while Countly does not. If budget is a concern, Mixpanel lets you get started at no cost.
What pricing models do Countly and Mixpanel use?
Countly uses a open-source pricing model, while Mixpanel uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Countly and Mixpanel compare for Analytics?
Both Countly and Mixpanel are Analytics tools. Countly offers 2 plans starting at $40/mo, while Mixpanel offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.

Sources

  1. Countly Official PricingVendor pricing page
  2. Mixpanel Official PricingVendor pricing page

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