Framer vs Principle: Pricing Comparison 2026
Side-by-side pricing comparison of Framer and Principle. See all plans, features, and costs at a glance.
Bottom line: Framer starts at $10/mo and Principle starts at Custom pricing. Compare all 6 pricing tiers side by side.
Last updated: March 16, 2026
Framer vs Principle: Quick Pricing Facts
| Feature | Framer | Principle |
|---|---|---|
| Starting Price | $10/mo | Custom pricing |
| Number of Plans | 5 | 1 |
| Free Tier | Yes | No |
| Pricing Model | flat | flat |
| Annual Discount | N/A | N/A |
Framer and Principle are both priced at $10/mo, making them equally accessible Design Tools. Together they offer 6 pricing plans with 22 features compared, so the best choice comes down to which features match your needs.
Framer stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.
| Pricing Plans |  Framer Try it free |  Principle Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| See For Yourself Custom pricing |
| Tier 2 | Basic $10/monthCheapest $10 / year Includes
| — |
| Tier 3 | Pro $30/monthCheapest $30 / year Includes
| — |
| Tier 4 | Scale $100/monthCheapest $100 / year Includes
| — |
| Tier 5 | Enterprise Custom pricing Includes
| — |
Swipe to compare plans →
Framer
Framer offers a free plan, offers 5 tiers vs 1.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Framer
Try Framer freeWhich Should You Choose?
Choose Framer if:
- •You need a free plan with Access to 10 CMS collections, 1,000 pages—Framer offers no-cost access with no credit card required
- •You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Framer offers 22 additional features across its plans
Choose Principle if:
- •You prioritize Principle's user experience and interface over price (both tools are similarly priced)
- •You prefer Principle's flat model with its single-tier structure
- •Principle keeps its feature set lean, which means faster onboarding and less complexity
Framer offers a free plan [1], eliminating the cost barrier for evaluation, while Principle requires paid subscription from the start. This gives Framer a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Framer's free tier, upgrading to a paid plan at approximately $10/mo provides substantial additional functionality. Compare this pricing path against Principle's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Framer's 5 tiers provide flexibility at different budgets, while Principle's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Framer is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Framer vs Principle
How many pricing plans does Framer have vs Principle?
Does Framer or Principle offer a free plan?
Can I save money by paying annually for Framer or Principle?
Does Framer or Principle offer custom enterprise pricing?
How do Framer and Principle compare for Design Tools?
Sources
- Framer Official Pricing— Vendor pricing page
- Principle Official Pricing— Vendor pricing page
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