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Lucidchart vs UserTesting: Pricing Comparison 2026

Side-by-side pricing comparison of Lucidchart and UserTesting. See all plans, features, and costs at a glance.

Bottom line: Lucidchart starts at $7.95/mo and UserTesting starts at Custom pricing. Compare all 9 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Try Lucidchart freeTry UserTesting free

Lucidchart vs UserTesting: Quick Pricing Facts

FeatureLucidchartUserTesting
Starting Price$7.95/moCustom pricing
Number of Plans45
Free TierYesNo
Pricing Modelper-seatflat
Annual DiscountN/AN/A

Lucidchart and UserTesting are both priced at $7.95/mo, making them equally accessible Design Tools. Together they offer 9 pricing plans with 60 features compared, so the best choice comes down to which features match your needs.

Lucidchart stands out with a free plan for getting started. Lucidchart uses per-seat pricing while UserTesting uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.

Pricing Plans
Lucidchart
Lucidchart
Try it free
UserTesting
UserTesting
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • 3 editable documents
  • 60 shapes per document
  • 100 templates
  • Basic integrations
  • Presentation mode
Start with Free
Test-based Consumption
Custom pricing
Includes
  • Unlimited users across the enterprise
  • Full access to the UserTesting platform
  • Best for organizations getting started with human insights
  • Flexible contracts
Start with Test-based Consumption
Tier 2
IndividualPopular
$8/monthCheapest
Includes
  • Unlimited documents and objects
  • 1 GB storage
  • Visio import/export
  • Premium shapes and templates
  • All standard integrations
  • Personal library
Start with Individual
Team-based Unlimited
Custom pricing
Includes
  • Unlimited tests within Fair Use scope
  • Full access to the UserTesting platform
  • Best for scaling across multiple departments
  • Predictable contracts
Start with Team-based Unlimited
Tier 3
Team
$9/monthCheapest
Includes
  • All Individual features
  • Version history
  • Advanced integrations (Jira, Slack, Microsoft 365)
  • Real-time collaboration
  • Commenting and annotations
  • Shared folders
  • Password-protected publishing
Start with Team
Advanced
Custom pricing
Includes
  • Global participant panel across 60+ countries
  • Enterprise-grade security and compliance
  • Test builder and template gallery
  • Unmoderated tests
  • Moderated, Live Conversation
  • Test plan and audience management
  • Advanced demographic filters
  • Interactive path flows and click maps
  • Sentiment analysis
  • Unlimited workspaces
Start with Advanced
Tier 4
Enterprise
Custom pricing
Includes
  • Full Lucid suite (Lucidchart + Lucidspark)
  • SAML and SSO authentication
  • Data automation
  • Salesforce integration
  • Advanced admin and security controls
  • Automated org chart generation
  • Dedicated support
Start with Enterprise
UltimatePopular
Custom pricing
Includes
  • Everything in Advanced
  • AI-powered analysis and insights automation
  • Smart tags
  • Insights Hub and AI-powered Insight Discovery
  • Card sorting and tree testing
  • Onboard and manage custom audiences
  • Secure prototype hosting
  • Approval flow
  • Premier Support with 30-minute Power Sessions
Start with Ultimate
Tier 5
—
Ultimate+
Custom pricing
Includes
  • Everything in Ultimate
  • Team-based unlimited testing
  • Industry-leading custom insights services
  • Premium onboarding
  • Insights strategy
  • Insights delivery
  • Custom audience sourcing
  • Premier Support+ with dedicated consultant
Start with Ultimate+

Swipe to compare plans →

Lucidchart

Web-based diagramming tool for flowcharts and technical diagrams

View all Lucidchart plans

UserTesting

On-demand human insights and user experience testing platform

View all UserTesting plans

Which Should You Choose?

Choose Lucidchart if:

  • •You need a free plan with 3 editable documents, 60 shapes per document—Lucidchart offers no-cost access with no credit card required
  • •You prioritize Lucidchart's user experience and interface over price (both tools are similarly priced)
  • •You need predictable billing — Lucidchart's per-seat model avoids surprise overages

Choose UserTesting if:

  • •You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • •You want more features built-in—UserTesting offers 10 additional features across its plans
  • •You prioritize UserTesting's user experience and interface over price (both tools are similarly priced)

Lucidchart offers a free plan [1], eliminating the cost barrier for evaluation, while UserTesting requires paid subscription from the start. This gives Lucidchart a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Lucidchart's free tier, upgrading to a paid plan at approximately $7.95/mo provides substantial additional functionality. Compare this pricing path against UserTesting's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Lucidchart's 4 tiers provide flexibility at different budgets, while UserTesting's 5 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Lucidchart is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Lucidchart vs UserTesting

How many pricing plans does Lucidchart have vs UserTesting?
Lucidchart offers 4 pricing plans, while UserTesting offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Lucidchart or UserTesting offer a free plan?
Lucidchart offers a free plan, while UserTesting does not. If budget is a concern, Lucidchart lets you get started at no cost.
What is the most popular Lucidchart plan?
The Individual plan is Lucidchart's most popular tier, priced at $7.95/mo. Key features include Unlimited documents and objects, 1 GB storage, Visio import/export.
What is the most popular UserTesting plan?
The Ultimate plan is UserTesting's most popular tier, priced at Custom pricing. Key features include Everything in Advanced, AI-powered analysis and insights automation, Smart tags.
Does Lucidchart or UserTesting offer custom enterprise pricing?
Yes, both Lucidchart and UserTesting offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Lucidchart and UserTesting use?
Lucidchart uses a per-seat pricing model, while UserTesting uses flat pricing. The right model depends on your team size and usage patterns.
How do Lucidchart and UserTesting compare for Design Tools?
Both Lucidchart and UserTesting are Design Tools. Lucidchart offers 4 plans starting at $7.95/mo, while UserTesting offers 5 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Design Tools needs.

Sources

  1. Lucidchart Official Pricing— Vendor pricing page
  2. UserTesting Official Pricing— Vendor pricing page

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