Lunacy vs Optimal Workshop: Pricing Comparison 2026
Side-by-side pricing comparison of Lunacy and Optimal Workshop. See all plans, features, and costs at a glance.
Bottom line: Lunacy starts at $8/mo, making it $191/mo cheaper than Optimal Workshop ($199/mo). Lunacy offers a free plan.
Last updated: March 16, 2026
Lunacy vs Optimal Workshop: Quick Pricing Facts
| Feature | Lunacy | Optimal Workshop |
|---|---|---|
| Starting Price | $8/mo | $199/mo |
| Number of Plans | 4 | 2 |
| Free Tier | Yes | No |
| Pricing Model | freemium | per-seat |
| Annual Discount | N/A | N/A |
Lunacy is the more affordable option, starting at $8/mo compared to Optimal Workshop's $199/mo. Both are Design Tools with 6 combined pricing plans and 37 features compared.
Lunacy stands out with a free plan for getting started. Lunacy uses freemium pricing while Optimal Workshop uses per-seat pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Design Tools needs.
| Pricing Plans |  Lunacy Try it free |  Optimal Workshop Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| Starter $199/month Includes
|
| Tier 2 | Pro $12/monthCheapest $1 / year Includes
| Enterprise Custom pricing Includes
|
| Tier 3 | Business $9/monthCheapest $1 / year Includes
| — |
| Tier 4 | Enterprise $8/monthCheapest $1 / year Includes
| — |
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Optimal Workshop
UX research tools for card sorting, tree testing, and surveys
View all Optimal Workshop plansLunacy
Lunacy offers a free plan, starts at $191/mo lower ($8/mo vs $199/mo), offers 4 tiers vs 2.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Lunacy
Try Lunacy freeWhich Should You Choose?
Choose Lunacy if:
- •You want lower per-user costs—Lunacy starts at $8/mo, saving $191/mo compared to Optimal Workshop at $199/mo
- •You need a free plan with Full single user license, Cross-platform—Lunacy offers no-cost access with no credit card required
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Lunacy offers 5 additional features across its plans
Choose Optimal Workshop if:
- •Your team needs custom enterprise pricing—Optimal Workshop offers negotiated terms for large deployments
- •You prefer Optimal Workshop's per-seat model with its 2-tier structure
- •You value Optimal Workshop's specific feature progression from free to advanced tier levels
Lunacy is the more affordable choice [1], starting at $8/mo compared to Optimal Workshop's $199/mo. For a 50-person team on paid plans, this translates to Lunacy saving approximately $9550/month. Lunacy offers 4 pricing tiers compared to Optimal Workshop's 2, giving you more granular control over scaling costs as your team grows. Across all tiers, Lunacy provides 21 total features versus 16 for Optimal Workshop, offering a richer feature set depending on your specific needs. The pricing math favors Lunacy for most team sizes. Optimal Workshop becomes worth the premium only when its differentiating features are central to your workflow.
Frequently Asked Questions: Lunacy vs Optimal Workshop
Which is cheaper, Lunacy or Optimal Workshop?
How many pricing plans does Lunacy have vs Optimal Workshop?
Does Lunacy or Optimal Workshop offer a free plan?
Can I save money by paying annually for Lunacy or Optimal Workshop?
Does Lunacy or Optimal Workshop offer custom enterprise pricing?
What pricing models do Lunacy and Optimal Workshop use?
How do Lunacy and Optimal Workshop compare for Design Tools?
Sources
- Lunacy Official Pricing— Vendor pricing page
- Optimal Workshop Official Pricing— Vendor pricing page
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