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Email Marketing

Mailjet vs SparkPost: Pricing Comparison 2026

Side-by-side pricing comparison of Mailjet and SparkPost. See all plans, features, and costs at a glance.

Bottom line: Mailjet starts at Custom pricing and SparkPost starts at $49/mo. Compare all 9 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Mailjet vs SparkPost: Quick Pricing Facts

FeatureMailjetSparkPost
Starting PriceCustom pricing$49/mo
Number of Plans63
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mailjet and SparkPost are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 9 pricing plans with 17 features compared, so the best choice comes down to which features match your needs.

SparkPost stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
SparkPost
SparkPost
Try it free
Tier 1
Create
Custom pricing
Start with Create
Free
$0/monthCheapest
Includes
  • 15 AI agent messages/day
  • 10 emails/day
  • 5 SMS/day
  • Company intelligence
  • Public API access
Start with Free
Tier 2
Personalize
Custom pricing
Start with Personalize
Pro
$49/monthCheapest
Includes
  • Unlimited AI agent messages
  • 10,000 emails/month
  • 1,000 SMS/month
  • CRM + pipeline management
  • Workflow automation
  • Team collaboration
Start with Pro
Tier 3
Optimize
Custom pricing
Start with Optimize
Enterprise
Custom pricing
Includes
  • Everything in Pro
  • Unlimited channels
  • Custom AI agents
  • SSO / SAML
  • Dedicated support
  • SLA guarantee
Start with Enterprise
Tier 4
Send
Custom pricing
Start with Send
Tier 5
Manage
Custom pricing
Start with Manage
Tier 6
Get Support
Custom pricing
Start with Get Support

Swipe to compare plans →

Mailjet

Email delivery and marketing platform with collaboration tools

View all Mailjet plans

SparkPost

Enterprise email delivery and analytics platform

View all SparkPost plans
Our Pick

SparkPost

SparkPost offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: SparkPost

Try SparkPost free

Which Should You Choose?

Choose Mailjet if:

  • You need 6 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You prioritize Mailjet's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Mailjet's usage-based model avoids surprise overages

Choose SparkPost if:

  • You need a free plan with 15 AI agent messages/day, 10 emails/day—SparkPost offers no-cost access with no credit card required
  • You want more features built-in—SparkPost offers 17 additional features across its plans
  • You prioritize SparkPost's user experience and interface over price (both tools are similarly priced)

SparkPost offers a free plan [1], eliminating the cost barrier for evaluation, while Mailjet requires paid subscription from the start. This gives SparkPost a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow SparkPost's free tier, upgrading to a paid plan at approximately $49/mo provides substantial additional functionality. Compare this pricing path against Mailjet's tiering starting at Custom pricing to assess total cost of ownership over 12 months. SparkPost's 3 tiers provide flexibility at different budgets, while Mailjet's 6 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, SparkPost is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Mailjet vs SparkPost

How many pricing plans does Mailjet have vs SparkPost?
Mailjet offers 6 pricing plans, while SparkPost offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Mailjet or SparkPost offer a free plan?
SparkPost offers a free plan, while Mailjet does not. If budget is a concern, SparkPost lets you get started at no cost.
Does Mailjet or SparkPost offer custom enterprise pricing?
Yes, both Mailjet and SparkPost offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Mailjet and SparkPost compare for Email Marketing?
Both Mailjet and SparkPost are Email Marketing tools. Mailjet offers 6 plans starting at Custom pricing, while SparkPost offers 3 plans starting at $49/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Mailjet Official PricingVendor pricing page
  2. SparkPost Official PricingVendor pricing page

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