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Analytics

Mixpanel vs RudderStack: Pricing Comparison 2026

Side-by-side pricing comparison of Mixpanel and RudderStack. See all plans, features, and costs at a glance.

Bottom line: Both Mixpanel and RudderStack offer free plans. Mixpanel has 1 pricing tiers while RudderStack has 3.

Last updated: July 27, 2026

Data compiled by Arthur Jacquemin
Updated July 27, 2026
Try Mixpanel freeTry RudderStack freePrice updated todayUpdated this month
Best Value

RudderStack - RudderStack offers a free plan, offers 3 tiers vs 1.

Mixpanel vs RudderStack: Quick Pricing Facts

FeatureMixpanelRudderStack
Starting PriceCustom pricingCustom pricing
Number of Plans13
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mixpanel and RudderStack are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 4 pricing plans with 12 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Mixpanel
Mixpanel
Try free
RudderStack
RudderStack
Try free
Tier 1
Startups: first year is free
$0/monthCheapest
Free
$0/monthCheapest
Includes
  • 16+ SDK sources
  • 200+ cloud destinations
  • Warehouse destinations
  • Reverse ETL
Tier 2
-
Growth
Custom pricing
Includes
  • Unlimited team members
  • Unlimited Transformations
  • Unlimited Reverse ETL connections
  • Dedicated support
Tier 3
-
Enterprise
Custom pricing
Includes
  • Python Transformations
  • Access to Profiles & Data Apps
  • HIPAA
  • SSO

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Mixpanel

Product analytics for tracking user interactions and funnels

View all Mixpanel plans

RudderStack

Open-source customer data pipeline and warehouse-first CDP

View all RudderStack plans

What Reviewers Say

Frequently Asked Questions: Mixpanel vs RudderStack

How many pricing plans does Mixpanel have vs RudderStack?
Mixpanel offers 1 pricing plan, while RudderStack offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Mixpanel or RudderStack offer a free plan?
Yes, both Mixpanel and RudderStack offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does Mixpanel or RudderStack offer custom enterprise pricing?
RudderStack offers a custom-priced enterprise tier for larger teams. Mixpanel lists all its pricing publicly.
How do Mixpanel and RudderStack compare for Analytics?
Both Mixpanel and RudderStack are Analytics tools. Mixpanel offers 1 plan starting at Custom pricing, while RudderStack offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Mixpanel Official Pricing- Vendor pricing page
  2. RudderStack Official Pricing- Vendor pricing page

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