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Moz vs Qualtrics: Pricing Comparison 2026

Side-by-side pricing comparison of Moz and Qualtrics. See all plans, features, and costs at a glance.

Bottom line: Moz starts at $99/mo and Qualtrics starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: August 24, 2026

Data compiled by Arthur Jacquemin
Updated August 24, 2026
Try Moz freeTry Qualtrics freePrice updated 4d ago
Best Value

Qualtrics - Qualtrics offers a free plan, offers 4 tiers vs 3.

Moz vs Qualtrics: Quick Pricing Facts

FeatureMozQualtrics
Starting Price$99/moCustom pricing
Number of Plans34
Free TierNoYes
Pricing Modelflatflat
Annual DiscountN/AN/A

Moz and Qualtrics are both priced at $99/mo, making them equally accessible Other tools. Together they offer 7 pricing plans with 37 features compared, so the best choice comes down to which features match your needs.

Qualtrics stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Moz
Qualtrics
Qualtrics
Try free
Tier 1
Standard
$99/month
Includes
  • 1 user included
  • 3 tracked sites
  • 300 tracked keywords per mo
  • 400K pages crawled per mo
  • AI Overviews by Keyword
  • 1 AI Visibility Dashboard
  • 50 Tracked Prompts
  • 2 Tracked AI Models (GPT & Gemini)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 2 AI Content Briefs per month
Start with Standard
Free
$0/monthCheapest
Start with Free
Tier 2
Medium
$179/monthCheapest
Includes
  • 2 users included
  • 10 tracked sites
  • 1,500 tracked keywords per mo
  • 2M pages crawled per mo
  • AI Overviews by Keyword
  • 2 AI Visibility Dashboards
  • 100 Tracked Prompts
  • 3 Tracked AI Models (GPT, Gemini, & Google AI Mode)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 10 AI Content Briefs per month (5x more than standard)
Start with Medium
Customer Experience
Custom pricing
Includes
  • AI-guided customer experience software
  • Surveys with follow-up prompts
  • Dashboards with AI-powered recommendations
  • Analytics to identify friction points
Start with Customer Experience
Tier 3
Large
$299/monthCheapest
Includes
  • 3 users included
  • 25 tracked sites
  • 3,000 tracked keywords per mo
  • 5M pages crawled per mo
  • AI Overviews by Keyword
  • 4 AI Visibility Dashboards
  • 200 Tracked Prompts
  • 3 Tracked AI Models (GPT, Gemini, & Google AI Mode)
  • Weekly Prompt Tracking frequency
  • AI Prompt Suggestions research
  • 50 AI Content Briefs per month (5x more than medium)
Start with Large
Employee Experience
Custom pricing
Start with Employee Experience
Tier 4
-
Strategy & Research
Custom pricing
Start with Strategy & Research

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Moz

SEO software for keyword research and link analysis

View all Moz plans

Qualtrics

Enterprise experience management and research platform

View all Qualtrics plans

Frequently Asked Questions: Moz vs Qualtrics

How many pricing plans does Moz have vs Qualtrics?
Moz offers 3 pricing plans, while Qualtrics offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Moz or Qualtrics offer a free plan?
Qualtrics offers a free plan, while Moz does not. If budget is a concern, Qualtrics lets you get started at no cost.
Does Moz or Qualtrics offer custom enterprise pricing?
Qualtrics offers a custom-priced enterprise tier for larger teams. Moz lists all its pricing publicly.
How do Moz and Qualtrics compare for Other?
Both Moz and Qualtrics are Other tools. Moz offers 3 plans starting at $99/mo, while Qualtrics offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Moz Official Pricing- Vendor pricing page
  2. Qualtrics Official Pricing- Vendor pricing page

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