Moz vs Workato: Pricing Comparison 2026
Side-by-side pricing comparison of Moz and Workato. See all plans, features, and costs at a glance.
Bottom line: Moz starts at $49/mo and Workato starts at Custom pricing. Compare all 8 pricing tiers side by side.
Last updated: March 16, 2026
Moz vs Workato: Quick Pricing Facts
| Feature | Moz | Workato |
|---|---|---|
| Starting Price | $49/mo | Custom pricing |
| Number of Plans | 4 | 4 |
| Free Tier | No | Yes |
| Pricing Model | flat | flat |
| Annual Discount | N/A | N/A |
Moz and Workato are both priced at $49/mo, making them equally accessible Other tools. Together they offer 8 pricing plans with 34 features compared, so the best choice comes down to which features match your needs.
Workato stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.
| Pricing Plans |  Moz Try it free |  Workato Try it free |
|---|---|---|
| Tier 1 | Starter $49/month Includes
| Free $0/monthCheapest |
| Tier 2 | Standard $99/monthCheapest Includes
| Standard Custom pricing |
| Tier 3 | Medium $179/monthCheapest Includes
| Business Custom pricing |
| Tier 4 | Large $299/monthCheapest Includes
| Enterprise Custom pricing |
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Workato
Workato offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Workato
Try Workato freeWhich Should You Choose?
Choose Moz if:
- •You want more features built-in—Moz offers 34 additional features across its plans
- •You prioritize Moz's user experience and interface over price (both tools are similarly priced)
- •You need predictable billing — Moz's flat model avoids surprise overages
Choose Workato if:
- •You need a free plan with core features—Workato offers no-cost access with no credit card required
- •Your team needs custom enterprise pricing—Workato offers negotiated terms for large deployments
- •You prioritize Workato's user experience and interface over price (both tools are similarly priced)
Workato offers a free plan [1], eliminating the cost barrier for evaluation, while Moz requires paid subscription from the start. This gives Workato a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Workato's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Moz's tiering starting at $49/mo to assess total cost of ownership over 12 months. Workato's 4 tiers provide flexibility at different budgets, while Moz's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Workato is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Moz vs Workato
How many pricing plans does Moz have vs Workato?
Does Moz or Workato offer a free plan?
Does Moz or Workato offer custom enterprise pricing?
How do Moz and Workato compare for Other?
Sources
- Moz Official Pricing— Vendor pricing page
- Workato Official Pricing— Vendor pricing page
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