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Qualtrics vs Wix: Pricing Comparison 2026

Side-by-side pricing comparison of Qualtrics and Wix. See all plans, features, and costs at a glance.

Bottom line: Both Qualtrics and Wix offer free plans. Qualtrics has 4 pricing tiers while Wix has 5.

Last updated: August 10, 2026

Data compiled by Arthur Jacquemin
Updated August 10, 2026
Try Qualtrics freeTry Wix freePrice updated 5d ago

Qualtrics vs Wix: Quick Pricing Facts

FeatureQualtricsWix
Starting PriceCustom pricingCustom pricing
Number of Plans45
Free TierYesYes
Pricing Modelflatfreemium
Annual DiscountN/AN/A

Qualtrics and Wix are both priced at Custom pricing, making them equally accessible Other tools. Together they offer 9 pricing plans with 4 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget. Qualtrics uses flat pricing while Wix uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Qualtrics
Qualtrics
Try free
Tier 1
Free
$0/monthCheapest
Business Elite
Custom pricing
Tier 2
Customer Experience
Custom pricing
Includes
  • AI-guided customer experience software
  • Surveys with follow-up prompts
  • Dashboards with AI-powered recommendations
  • Analytics to identify friction points
Business
Custom pricing
Tier 3
Employee Experience
Custom pricing
Core
Custom pricing
Tier 4
Strategy & Research
Custom pricing
Light
Custom pricing
Tier 5
-
Free
$0/monthCheapest

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Qualtrics

Enterprise experience management and research platform

View all Qualtrics plans

Wix

Drag-and-drop website builder for businesses and creators

View all Wix plans

Frequently Asked Questions: Qualtrics vs Wix

How many pricing plans does Qualtrics have vs Wix?
Qualtrics offers 4 pricing plans, while Wix offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Qualtrics or Wix offer a free plan?
Yes, both Qualtrics and Wix offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does Qualtrics or Wix offer custom enterprise pricing?
Yes, both Qualtrics and Wix offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Qualtrics and Wix use?
Qualtrics uses a flat pricing model, while Wix uses freemium pricing. The right model depends on your team size and usage patterns.
How do Qualtrics and Wix compare for Other?
Both Qualtrics and Wix are Other tools. Qualtrics offers 4 plans starting at Custom pricing, while Wix offers 5 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Other needs.
AI Recommendations

Sources

  1. Qualtrics Official Pricing- Vendor pricing page
  2. Wix Official Pricing- Vendor pricing page

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