Qualtrics vs Workato: Pricing Comparison 2026
Side-by-side pricing comparison of Qualtrics and Workato. See all plans, features, and costs at a glance.
Bottom line: Both Qualtrics and Workato offer free plans. Qualtrics has 4 pricing tiers while Workato has 4.
Last updated: March 16, 2026
Qualtrics vs Workato: Quick Pricing Facts
| Feature | Qualtrics | Workato |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | flat | flat |
| Annual Discount | N/A | N/A |
Qualtrics and Workato are both priced at Custom pricing, making them equally accessible Other tools. Together they offer 8 pricing plans with 4 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.
| Pricing Plans |  Qualtrics Try it free |  Workato Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest | Free $0/monthCheapest |
| Tier 2 | Customer Experience Custom pricing Includes
| Standard Custom pricing |
| Tier 3 | Employee Experience Custom pricing | Business Custom pricing |
| Tier 4 | Strategy & Research Custom pricing | Enterprise Custom pricing |
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Qualtrics
Qualtrics offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Qualtrics
Try Qualtrics freeWhich Should You Choose?
Choose Qualtrics if:
- •You prefer Qualtrics's free tier features—features
- •You want more features built-in—Qualtrics offers 4 additional features across its plans
- •You prioritize Qualtrics's user experience and interface over price (both tools are similarly priced)
Choose Workato if:
- •You prefer Workato's free tier features—features
- •You prioritize Workato's user experience and interface over price (both tools are similarly priced)
- •You want Workato's approach to incremental feature unlocking across its 4 pricing tiers
Both Qualtrics and Workato offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Qualtrics includes multiple features, while Workato includes multiple features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Qualtrics vs Workato
How many pricing plans does Qualtrics have vs Workato?
Does Qualtrics or Workato offer a free plan?
Does Qualtrics or Workato offer custom enterprise pricing?
How do Qualtrics and Workato compare for Other?
Sources
- Qualtrics Official Pricing— Vendor pricing page
- Workato Official Pricing— Vendor pricing page
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