SEMrush vs Workato: Pricing Comparison 2026
Side-by-side pricing comparison of SEMrush and Workato. See all plans, features, and costs at a glance.
Bottom line: SEMrush starts at $10/mo and Workato starts at Custom pricing. Compare all 8 pricing tiers side by side.
Last updated: March 16, 2026
SEMrush vs Workato: Quick Pricing Facts
| Feature | SEMrush | Workato |
|---|---|---|
| Starting Price | $10/mo | Custom pricing |
| Number of Plans | 4 | 4 |
| Free Tier | No | Yes |
| Pricing Model | flat | flat |
| Annual Discount | N/A | N/A |
SEMrush and Workato are both priced at $10/mo, making them equally accessible Other tools. Together they offer 8 pricing plans with 17 features compared, so the best choice comes down to which features match your needs.
Workato stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.
| Pricing Plans |  SEMrush Try it free |  Workato Try it free |
|---|---|---|
| Tier 1 | Additional Users $45/month Includes
| Free $0/monthCheapest |
| Tier 2 | Lead Generation $90/monthCheapest Includes
| Standard Custom pricing |
| Tier 3 | Base Report $10/monthCheapest Includes
| Business Custom pricing |
| Tier 4 | Pro Report $20/monthCheapest Includes
| Enterprise Custom pricing |
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Workato
Workato offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Workato
Try Workato freeWhich Should You Choose?
Choose SEMrush if:
- •You want more features built-in—SEMrush offers 17 additional features across its plans
- •You prioritize SEMrush's user experience and interface over price (both tools are similarly priced)
- •SEMrush's flat pricing lets you match exact team size without tier gaps
Choose Workato if:
- •You need a free plan with core features—Workato offers no-cost access with no credit card required
- •Your team needs custom enterprise pricing—Workato offers negotiated terms for large deployments
- •You prioritize Workato's user experience and interface over price (both tools are similarly priced)
Workato offers a free plan [1], eliminating the cost barrier for evaluation, while SEMrush requires paid subscription from the start. This gives Workato a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Workato's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against SEMrush's tiering starting at $10/mo to assess total cost of ownership over 12 months. Workato's 4 tiers provide flexibility at different budgets, while SEMrush's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Workato is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: SEMrush vs Workato
How many pricing plans does SEMrush have vs Workato?
Does SEMrush or Workato offer a free plan?
Does SEMrush or Workato offer custom enterprise pricing?
How do SEMrush and Workato compare for Other?
Sources
- SEMrush Official Pricing— Vendor pricing page
- Workato Official Pricing— Vendor pricing page
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