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Auth0 vs Heroku: Pricing Comparison 2026

Side-by-side pricing comparison of Auth0 and Heroku. See all plans, features, and costs at a glance.

Bottom line: Heroku starts at $5/mo, making it $30/mo cheaper than Auth0 ($35/mo). Auth0 offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Best Value

Auth0Auth0 offers a free plan.

Auth0 vs Heroku: Quick Pricing Facts

FeatureAuth0Heroku
Starting Price$35/mo$5/mo
Number of Plans44
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Heroku is the more affordable option, starting at $5/mo compared to Auth0's $35/mo. Both are Dev Tools with 8 combined pricing plans and 43 features compared.

Auth0 stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Dev Tools needs.

Pricing Plans
Tier 1
Free
$0/monthCheapest
Includes
  • Up to 25,000 monthly active users
  • 1 Custom Domain
  • Secure Agentic AI workflows
  • Passwordless Authentication
  • Unlimited Social Connections
  • 5 Organizations
  • Brand Customization
  • Basic Attack Protection
  • Community Support
  • 1 Enterprise Connection
Eco
$5/month
Includes
  • 1000 dyno hours/mo
  • Sleep after 30min
  • Custom domains
Tier 2
Essentials
$35/month
$4 / year
Includes
  • Up to 500 monthly active users
  • Higher Auth, API limits, and Feature limits
  • Pro Multi-Factor Authentication
  • Role-based Access Control Per Organization
  • 10 Organizations
  • Stream Auth0 Audit Logs to Datadog, Splunk, AWS, Azure, etc.
  • Separate Production & Development Environments
  • Standard Support
Basic
$7/monthCheapest
Includes
  • Always on
  • 512 MB RAM
  • Custom domains
  • Free SSL
Tier 3
Professional
$240/month
$28 / year
Includes
  • Up to 500 monthly active users
  • Use your existing User Database for Logins
  • Enterprise Multi-Factor Authentication
  • Enhanced Attack Protection
  • M2M Tokens
Standard 1xPopular
$25/monthCheapest
Includes
  • 512 MB RAM
  • Horizontal scaling
  • Preboot
  • Metrics
Tier 4
Enterprise
Custom pricing
Includes
  • Custom User & SSO Tiers
  • 99.99% SLA
  • Enterprise Rate Limits
  • Enterprise Administration & Support
  • Advanced Security Features
  • Private Deployment
Performance M
$250/monthCheapest
Includes
  • 2.5 GB RAM
  • Dedicated resources
  • Autoscaling

← Swipe to compare plans →

Auth0

Identity platform for authentication and authorization

View all Auth0 plans

Heroku

Cloud platform for building, running, and scaling apps

View all Heroku plans
Our Pick

Auth0

Auth0 offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Auth0

Try Auth0 free

Which Should You Choose?

Choose Auth0 if:

  • You need a free plan with Up to 25,000 monthly active users, 1 Custom Domain—Auth0 offers no-cost access with no credit card required
  • You want more features built-in—Auth0 offers 15 additional features across its plans
  • Your team needs custom enterprise pricing—Auth0 offers negotiated terms for large deployments

Choose Heroku if:

  • You want lower per-user costs—Heroku starts at $5/mo, saving $30/mo compared to Auth0 at $35/mo
  • You need predictable billing — Heroku's usage-based model avoids surprise overages
  • You value Heroku's specific feature progression from free to advanced tier levels

Auth0 offers a free plan [1], eliminating the cost barrier for evaluation, while Heroku requires paid subscription from the start. This gives Auth0 a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Auth0's free tier, upgrading to a paid plan at approximately $35/mo provides substantial additional functionality. Compare this pricing path against Heroku's tiering starting at $5/mo to assess total cost of ownership over 12 months. Auth0's 4 tiers provide flexibility at different budgets, while Heroku's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Auth0 is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Auth0 vs Heroku

Which is cheaper, Auth0 or Heroku?
As of March 2026, Heroku starts at a lower price point. Auth0 starts at $35/mo while Heroku starts at $5/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Auth0 have vs Heroku?
Auth0 offers 4 pricing plans, while Heroku offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Auth0 or Heroku offer a free plan?
Auth0 offers a free plan, while Heroku does not. If budget is a concern, Auth0 lets you get started at no cost.
Can I save money by paying annually for Auth0 or Heroku?
Both Auth0 and Heroku offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Heroku plan?
The Standard 1x plan is Heroku's most popular tier, priced at $25/mo. Key features include 512 MB RAM, Horizontal scaling, Preboot.
Does Auth0 or Heroku offer custom enterprise pricing?
Auth0 offers a custom-priced enterprise tier for larger teams. Heroku lists all its pricing publicly.
How do Auth0 and Heroku compare for Dev Tools?
Both Auth0 and Heroku are Dev Tools. Auth0 offers 4 plans starting at $35/mo, while Heroku offers 4 plans starting at $5/mo. Review the feature breakdowns above to see which better fits your Dev Tools needs.

Sources

  1. Auth0 Official PricingVendor pricing page
  2. Heroku Official PricingVendor pricing page

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