Skip to main content
Email Marketing

AWeber vs Mailgun: Pricing Comparison 2026

Side-by-side pricing comparison of AWeber and Mailgun. See all plans, features, and costs at a glance.

Bottom line: AWeber starts at $12.5/mo, making it $3/mo cheaper than Mailgun ($15/mo). Mailgun offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

AWeber vs Mailgun: Quick Pricing Facts

FeatureAWeberMailgun
Starting Price$12.5/mo$15/mo
Number of Plans314
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

AWeber is the more affordable option, starting at $12.5/mo compared to Mailgun's $15/mo. Both are Email Marketing tools with 17 combined pricing plans and 31 features compared.

Mailgun stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Tier 1
Done For You
$20/monthCheapest
Includes
  • Everything in Plus, and:
  • List details & branding setup
  • 1 Branded email template created
  • 1 Professional landing page created
  • 1 Branded thank you page
  • 1 Signup form created
  • Newsletter drafts delivered weekly
  • 1:1 setup call
  • 30 days unlimited edits
Start with Done For You
Enterprise: Send high-volume emails through the most reliable email API provider.
Custom pricing
Start with Enterprise: Send high-volume emails through the most reliable email API provider.
Tier 2
Plus
$20/monthCheapest
Includes
  • Send 12x subscriber max, monthly
  • Unlimited email lists
  • Unlimited landing pages
  • Unlimited email automations
  • Unlimited custom segments
  • Unlimited users
  • Priority, 24/7 support
  • Advanced reporting and analytics
  • Advanced landing page features
  • Sales tracking and low transaction fees
  • Remove AWeber branding
Start with Plus
Documentation: API resources to help you use Mailgun
Custom pricing
Start with Documentation: API resources to help you use Mailgun
Tier 3
Lite
$13/monthCheapest
Includes
  • Send 10x subscriber max, monthly
  • 1 Email list
  • 3 Landing pages
  • 3 Email automations
  • 3 Users
  • 1 Custom segment
  • 24/7 Support
  • Advanced message analytics
  • Advanced landing page features
  • Sales tracking and low transaction fees
  • Remove AWeber branding
Start with Lite
Release Notes: Keep up with what's in the Mailgun platform.
Custom pricing
Start with Release Notes: Keep up with what's in the Mailgun platform.
Tier 4
2025 State of Email Deliverability Research Report
$2025/monthCheapest
Start with 2025 State of Email Deliverability Research Report
Tier 5
$0/mo
$0/monthCheapest
Start with $0/mo
Tier 6
100 emails/day included
$100/monthCheapest
Start with 100 emails/day included
Tier 7
$15/mo
$15/monthCheapest
Start with $15/mo
Tier 8
10,000 emails/mo included
$10000/monthCheapest
Start with 10,000 emails/mo included
Tier 9
Extra emails
Custom pricing
Start with Extra emails
Tier 10
$35/mo
$35/monthCheapest
Start with $35/mo
Tier 11
50,000 emails/mo included
$50000/monthCheapest
Start with 50,000 emails/mo included
Tier 12
Extra emails & validations
Custom pricing
Start with Extra emails & validations
Tier 13
$90/mo
$90/monthCheapest
Start with $90/mo
Tier 14
100,000 emails/mo included
$100000/monthCheapest
Start with 100,000 emails/mo included

Swipe to compare plans →

AWeber

Email marketing with autoresponders and landing pages

View all AWeber plans

Mailgun

Transactional email API for developers with deliverability tools

View all Mailgun plans
Our Pick

Mailgun

Mailgun offers a free plan, offers 14 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Mailgun

Try Mailgun free

Which Should You Choose?

Choose AWeber if:

  • You want lower per-user costs—AWeber starts at $12.5/mo, saving $2.5/mo compared to Mailgun at $15/mo
  • You want more features built-in—AWeber offers 31 additional features across its plans
  • You prioritize AWeber's user experience and interface over price (both tools are similarly priced)

Choose Mailgun if:

  • You need a free plan with core features—Mailgun offers no-cost access with no credit card required
  • You need 14 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Your team needs custom enterprise pricing—Mailgun offers negotiated terms for large deployments

Mailgun offers a free plan [1], eliminating the cost barrier for evaluation, while AWeber requires paid subscription from the start. This gives Mailgun a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Mailgun's free tier, upgrading to a paid plan at approximately $15/mo provides substantial additional functionality. Compare this pricing path against AWeber's tiering starting at $12.5/mo to assess total cost of ownership over 12 months. Mailgun's 14 tiers provide flexibility at different budgets, while AWeber's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Mailgun is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

ShareShare

Frequently Asked Questions: AWeber vs Mailgun

Which is cheaper, AWeber or Mailgun?
As of March 2026, AWeber starts at a lower price point. AWeber starts at $12.5/mo while Mailgun starts at $15/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does AWeber have vs Mailgun?
AWeber offers 3 pricing plans, while Mailgun offers 14 plans. More plans typically means more flexibility to match your exact needs and budget.
Does AWeber or Mailgun offer a free plan?
Mailgun offers a free plan, while AWeber does not. If budget is a concern, Mailgun lets you get started at no cost.
Does AWeber or Mailgun offer custom enterprise pricing?
Mailgun offers a custom-priced enterprise tier for larger teams. AWeber lists all its pricing publicly.
How do AWeber and Mailgun compare for Email Marketing?
Both AWeber and Mailgun are Email Marketing tools. AWeber offers 3 plans starting at $12.5/mo, while Mailgun offers 14 plans starting at $15/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. AWeber Official PricingVendor pricing page
  2. Mailgun Official PricingVendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.