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Beehiiv vs Litmus: Pricing Comparison 2026

Side-by-side pricing comparison of Beehiiv and Litmus. See all plans, features, and costs at a glance.

Bottom line: Beehiiv starts at $43/mo and Litmus starts at Custom pricing. Compare all 9 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Beehiiv freeTry Litmus freePrice updated 11d agoUpdated this month

Beehiiv vs Litmus: Quick Pricing Facts

FeatureBeehiivLitmus
Starting Price$43/moCustom pricing
Number of Plans45
Free TierYesNo
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

Beehiiv and Litmus are both priced at $43/mo, making them equally accessible Email Marketing tools. Together they offer 9 pricing plans with 72 features compared, so the best choice comes down to which features match your needs.

Beehiiv stands out with a free plan for getting started. Beehiiv uses usage-based pricing while Litmus uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Beehiiv
Beehiiv
Try free
Litmus
Litmus
Try free
Tier 1
Launch
$0/monthCheapest
Includes
  • Newsletters, Website, and Podcast
  • Campaign Analytics
  • Unlimited Email Sends
  • Recommendation Network
  • Optimized Deliverability
  • Custom Domains
  • Link-in-Bio
  • AI Website Builder
  • API Access (excluding Send API)
  • beehiiv MCP (Read Access)
Start with Launch
Deliverability upgrade
Custom pricing
Includes
  • Inbox placement insights by mailbox provider
  • 24/7 reputation and deliverability monitoring
  • Deep engagement analytics filtered by platform, location, and mailbox provider
  • Easy tracking of SPF, DKIM, and DMARC results
  • Customizable alerts to react to reputation problems before they impact performance
  • Configurable dashboards to view deliverability and engagement data in one spot
  • Includes access to Everest
Start with Deliverability upgrade
Tier 2
Scale
$43/monthCheapest
Includes
  • Ad Network*†
  • Boosts Network*†
  • 0% Take Rate on Paid Subscriptions*
  • Digital Products
  • Email Automations
  • Surveys & Polls
  • Advanced Website Analytics
  • Webhooks
  • beehiiv MCP (Write Access)
  • Teams (3 Seats)*
  • Slack Community Access*
  • Human Support
Start with Scale
Sender Certification upgrade
Custom pricing
Includes
  • 24/7 monitoring of your email sending infrastructure backed by a dedicated compliance team
  • Placement on a trusted allow-list for improved inbox placement and fewer filtering issues
  • Built-in threat protection for high-risk sends and mandated mailing
  • Exclusive data feeds from mailbox providers and security companies
  • Daily and monthly performance reporting delivered to your inbox
Start with Sender Certification upgrade
Tier 3
Max
$96/monthCheapest
Includes
  • Remove beehiiv Branding*
  • Sponsorship Storefront
  • Audio Newsletters
  • Digital Products (Appointments)
  • RSS to Send
  • Up to 10 Publications*
  • Teams (Unlimited Seats)*
  • Priority Human Support
  • Getty Image Credits
  • Dynamic Content
  • AI Bot Control
Start with Max
Competitive Intel upgrade
Custom pricing
Includes
  • See when competitors show up in the inbox with visibility into their send volume and frequency
  • Optimize subject lines with confidence by understanding what competitors are using
  • Make smarter strategic decisions using objective insight into what’s working and what’s not across your competitive landscape
  • Get insights into the email practices of best-in-class senders
Start with Competitive Intel upgrade
Tier 4
Enterprise
Custom pricing
Includes
  • Concierge Onboarding
  • Dedicated Account Manager
  • Dedicated IP Addresses
  • Send API*
  • Custom Publication Limits
  • Invite-Only Webinars with our CEO
  • VIP Human Support
  • Deliverability Reports (coming soon)
  • SSO
Start with Enterprise
Email Guardian upgrade
Custom pricing
Includes
  • Notifications for client changes, broken links, or image issues to protect subscriber experience and brand reputation
  • 24/7 monitoring for automated sends and frequently used email templates
  • Peace of mind knowing your most important emails are constantly protected and ready to drive revenue
Start with Email Guardian upgrade
Tier 5
-
Litmus Enterprise
Custom pricing
Includes
  • Unlimited seats and usage!
  • Automated QA checks and previews on 100+ email clients and devices
  • Easy-to-use email builder–with or without code
  • Personalization templates for custom images, countdown timers, and more
  • Customizable email testing profiles
  • Code editor integrations to test where you build
  • All-in-one collaboration and review hub
  • More Personalize features like custom scratch-offs and rule-based images
  • Enterprise-level ESP integrations
  • Advanced security settings and user permissions
  • Unique email analytics and insights you won’t find in your ESP alone
Start with Litmus Enterprise

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Beehiiv

Newsletter platform with monetization and growth tools

View all Beehiiv plans

Litmus

Email testing, analytics, and collaboration for email teams

View all Litmus plans

Which Should You Choose?

Choose Beehiiv if:

  • •You need a newsletter platform with audience growth, referral programs, and paid subscriptions
  • •Publishing and growing a newsletter business is the primary use case
  • •You want a complete newsletter toolset, not a testing add-on

Choose Litmus if:

  • •You need email rendering previews and quality assurance across clients before sending
  • •Litmus catches spam filter issues, accessibility gaps, and rendering problems
  • •Your email team has a formal QA process

Beehiiv is a newsletter platform. Litmus is an email testing tool. They serve different functions. Most newsletter creators don't need Litmus - Beehiiv handles template rendering. Litmus is relevant for email marketing teams sending to millions across diverse clients.

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Frequently Asked Questions: Beehiiv vs Litmus

How many pricing plans does Beehiiv have vs Litmus?
Beehiiv offers 4 pricing plans, while Litmus offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Beehiiv or Litmus offer a free plan?
Beehiiv offers a free plan, while Litmus does not. If budget is a concern, Beehiiv lets you get started at no cost.
Does Beehiiv or Litmus offer custom enterprise pricing?
Yes, both Beehiiv and Litmus offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Beehiiv and Litmus use?
Beehiiv uses a usage-based pricing model, while Litmus uses per-seat pricing. The right model depends on your team size and usage patterns.
How do Beehiiv and Litmus compare for Email Marketing?
Both Beehiiv and Litmus are Email Marketing tools. Beehiiv offers 4 plans starting at $43/mo, while Litmus offers 5 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Beehiiv Official Pricing- Vendor pricing page
  2. Litmus Official Pricing- Vendor pricing page

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