Litmus vs Zoho Campaigns: Pricing Comparison 2026
Side-by-side pricing comparison of Litmus and Zoho Campaigns. See all plans, features, and costs at a glance.
Bottom line: Litmus starts at Custom pricing and Zoho Campaigns starts at $3/mo. Compare all 8 pricing tiers side by side.
Last updated: March 16, 2026
Litmus vs Zoho Campaigns: Quick Pricing Facts
| Feature | Litmus | Zoho Campaigns |
|---|---|---|
| Starting Price | Custom pricing | $3/mo |
| Number of Plans | 5 | 3 |
| Free Tier | No | Yes |
| Pricing Model | per-seat | usage-based |
| Annual Discount | N/A | N/A |
Litmus and Zoho Campaigns are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 8 pricing plans with 53 features compared, so the best choice comes down to which features match your needs.
Zoho Campaigns stands out with a free plan for getting started. Litmus uses per-seat pricing while Zoho Campaigns uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans | Litmus Try it free | Zoho Campaigns Try it free |
|---|---|---|
| Tier 1 | Deliverability upgrade Custom pricing Includes
| Gratuit pour toujours $0/monthCheapest Includes
|
| Tier 2 | Sender Certification upgrade Custom pricing Includes
| STANDARD $3/monthCheapest $3 / year Includes
|
| Tier 3 | Competitive Intel upgrade Custom pricing Includes
| PROFESSIONNEL $5/monthCheapest $5 / year Includes
|
| Tier 4 | Email Guardian upgrade Custom pricing Includes
| — |
| Tier 5 | Litmus Enterprise Custom pricing Includes
| — |
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Which Should You Choose?
Choose Litmus if:
- •You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Litmus offers 7 additional features across its plans
- •Your team needs custom enterprise pricing—Litmus offers negotiated terms for large deployments
Choose Zoho Campaigns if:
- •You need a free plan with Jusqu'à 2 000 contacts, 6 000 e-mails/mois—Zoho Campaigns offers no-cost access with no credit card required
- •You prioritize Zoho Campaigns's user experience and interface over price (both tools are similarly priced)
- •You need predictable billing — Zoho Campaigns's usage-based model avoids surprise overages
Zoho Campaigns offers a free plan [1], eliminating the cost barrier for evaluation, while Litmus requires paid subscription from the start. This gives Zoho Campaigns a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Zoho Campaigns's free tier, upgrading to a paid plan at approximately $3/mo provides substantial additional functionality. Compare this pricing path against Litmus' tiering starting at Custom pricing to assess total cost of ownership over 12 months. Zoho Campaigns's 3 tiers provide flexibility at different budgets, while Litmus' 5 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Zoho Campaigns is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Litmus vs Zoho Campaigns
How many pricing plans does Litmus have vs Zoho Campaigns?
Does Litmus or Zoho Campaigns offer a free plan?
Can I save money by paying annually for Litmus or Zoho Campaigns?
Does Litmus or Zoho Campaigns offer custom enterprise pricing?
What pricing models do Litmus and Zoho Campaigns use?
How do Litmus and Zoho Campaigns compare for Email Marketing?
Sources
- Litmus Official Pricing— Vendor pricing page
- Zoho Campaigns Official Pricing— Vendor pricing page
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