Skip to main content
Analytics

Countly vs Pendo: Pricing Comparison 2026

Side-by-side pricing comparison of Countly and Pendo. See all plans, features, and costs at a glance.

Bottom line: Countly starts at $175/mo and Pendo starts at Custom pricing. Compare all 6 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Countly freeTry Pendo freePrice updated 12d agoUpdated this month

Countly vs Pendo: Quick Pricing Facts

FeatureCountlyPendo
Starting Price$175/moCustom pricing
Number of Plans24
Free TierNoYes
Pricing Modelopen-sourceusage-based
Annual DiscountN/AN/A

Countly and Pendo are both priced at $175/mo, making them equally accessible Analytics tools. Together they offer 6 pricing plans with 14 features compared, so the best choice comes down to which features match your needs.

Pendo stands out with a free plan for getting started. Countly uses open-source pricing while Pendo uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Countly
Countly
Try free
Tier 1
Flex
$175/month
Free
$0/monthCheapest
Includes
  • Product Analytics
  • In-app Guides
  • Up to 500 MAUs
Tier 2
Enterprise
Custom pricing
Base
Custom pricing
Includes
  • Product Analytics
  • In-app Guides
Tier 3
-
Core
Custom pricing
Includes
  • Product Analytics
  • In-app Guides
  • Session Replay
Tier 4
-
UltimatePopular
Custom pricing
Includes
  • Product Analytics
  • In-app Guides
  • Session Replay
  • Sentiment (NPS, PMF, CSAT surveys)
  • Journey orchestration
  • Data Sync

← Swipe to compare plans →

Ready to get started? Try either tool free — no credit card required.

Find the best deal for your team
Answer 2 quick questions and we'll help you choose the right plan

Countly

Product analytics with push notifications and crash reporting

View all Countly plans

Pendo

Product analytics with in-app guides and user feedback

View all Pendo plans

Which Should You Choose?

Choose Countly if:

  • You need a free self-hosted product analytics platform for mobile and web apps
  • Countly's Community Edition covers events, retention, crashes, and push notifications
  • Data ownership or compliance requires self-hosted infrastructure

Choose Pendo if:

  • You build a SaaS product and need in-app guides, onboarding flows, NPS surveys, and feature adoption analytics
  • Pendo's combination of in-app analytics, user guidance, and feedback is purpose-built for SaaS product teams
  • Improving user activation and adoption through guided tours is a product priority

Countly and Pendo are both product analytics tools but with different emphases. Countly is strong on mobile analytics, self-hosting, and crash reporting. Pendo is strong on in-app guidance, onboarding flows, and NPS - features designed specifically for SaaS desktop products. Pendo's pricing is custom enterprise with a limited free tier. If you need in-app product tours and onboarding for a web SaaS, Pendo is the specialist. If you need mobile analytics or self-hosting, Countly is the better fit.

ShareShare

Frequently Asked Questions: Countly vs Pendo

How many pricing plans does Countly have vs Pendo?
Countly offers 2 pricing plans, while Pendo offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Countly or Pendo offer a free plan?
Pendo offers a free plan, while Countly does not. If budget is a concern, Pendo lets you get started at no cost.
What is the most popular Pendo plan?
The Ultimate plan is Pendo's most popular tier, priced at Custom pricing. Key features include Product Analytics, In-app Guides, Session Replay.
Does Countly or Pendo offer custom enterprise pricing?
Yes, both Countly and Pendo offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Countly and Pendo use?
Countly uses a open-source pricing model, while Pendo uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Countly and Pendo compare for Analytics?
Both Countly and Pendo are Analytics tools. Countly offers 2 plans starting at $175/mo, while Pendo offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Countly Official Pricing- Vendor pricing page
  2. Pendo Official Pricing- Vendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.