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Email Marketing

Customer.io vs Mailtrap: Pricing Comparison 2026

Side-by-side pricing comparison of Customer.io and Mailtrap. See all plans, features, and costs at a glance.

Bottom line: Mailtrap starts at $15/mo, making it $85/mo cheaper than Customer.io ($100/mo). Mailtrap offers a free plan.

Last updated: September 7, 2026

Data compiled by Arthur Jacquemin
Updated September 7, 2026
Best Value

Mailtrap - Mailtrap offers a free plan, starts at $85/mo lower ($15/mo vs $100/mo), offers 4 tiers vs 3.

Customer.io vs Mailtrap: Quick Pricing Facts

FeatureCustomer.ioMailtrap
Starting Price$100/mo$15/mo
Number of Plans34
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mailtrap is the more affordable option, starting at $15/mo compared to Customer.io's $100/mo. Both are Email Marketing tools with 7 combined pricing plans and 16 features compared.

Mailtrap stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Customer.io
Customer.io
Try free
Mailtrap
Mailtrap
Try free
Tier 1
Essentials
$100/month
Free
$0/monthCheapest
Includes
  • 1 user
  • 3 days of email logs
  • 1 domain
  • 150 emails/day
Tier 2
Premium
$1000/month
Basic
$15/monthCheapest
Includes
  • 3 users
  • 5 days of email logs
  • 5 domains
  • No dedicated IP
Tier 3
Enterprise
Custom pricing
BusinessPopular
$85/monthCheapest
Includes
  • 100 users
  • 15 days of email logs
  • 100 domains
  • Dedicated IP
Tier 4
-
Enterprise
$750/monthCheapest
Includes
  • 30 days of email logs
  • Priority support
  • Custom contracts
  • Enterprise billing

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Customer.io

Automated messaging platform for targeted customer engagement

View all Customer.io plans

Mailtrap

Email delivery and testing platform for developers with sending API, SMTP, and email sandbox

View all Mailtrap plans

Frequently Asked Questions: Customer.io vs Mailtrap

Which is cheaper, Customer.io or Mailtrap?
As of September 2026, Mailtrap starts at a lower price point. Customer.io starts at $100/mo while Mailtrap starts at $15/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Customer.io have vs Mailtrap?
Customer.io offers 3 pricing plans, while Mailtrap offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Customer.io or Mailtrap offer a free plan?
Mailtrap offers a free plan, while Customer.io does not. If budget is a concern, Mailtrap lets you get started at no cost.
What is the most popular Mailtrap plan?
The Business plan is Mailtrap's most popular tier, priced at $85/mo. Key features include 100 users, 15 days of email logs, 100 domains.
Does Customer.io or Mailtrap offer custom enterprise pricing?
Customer.io offers a custom-priced enterprise tier for larger teams. Mailtrap lists all its pricing publicly.
How do Customer.io and Mailtrap compare for Email Marketing?
Both Customer.io and Mailtrap are Email Marketing tools. Customer.io offers 3 plans starting at $100/mo, while Mailtrap offers 4 plans starting at $15/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Customer.io Official Pricing- Vendor pricing page
  2. Mailtrap Official Pricing- Vendor pricing page

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