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Analytics

FullStory vs mParticle: Pricing Comparison 2026

Side-by-side pricing comparison of FullStory and mParticle. See all plans, features, and costs at a glance.

Bottom line: FullStory starts at Custom pricing and mParticle starts at Custom pricing. Compare all 6 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try FullStory freeTry mParticle freePrice updated 11d agoUpdated this month
Best Value

FullStory - FullStory offers a free plan, offers 5 tiers vs 1.

FullStory vs mParticle: Quick Pricing Facts

FeatureFullStorymParticle
Starting PriceCustom pricingCustom pricing
Number of Plans51
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

FullStory and mParticle are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 6 pricing plans with 7 features compared, so the best choice comes down to which features match your needs.

FullStory stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
FullStory
FullStory
Try free
mParticle
mParticle
Try free
Tier 1
AnalyticsPopular
Custom pricing
Contact us
Custom pricing
Includes
  • Access to all features
  • Unlimited real-time products
  • No monthly event or user caps
  • Unlimited data inputs and destinations
  • Unlimited data warehouse connections
  • Transparent, predictable costs
  • No overages or penalties
Tier 2
Professional services
Custom pricing
-
Tier 3
Trusted brands
Custom pricing
-
Tier 4
Try Fullstory for FREE!
$0/monthCheapest
-
Tier 5
Frequently asked questions
Custom pricing
-

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FullStory

Digital experience intelligence with session replay and analytics

View all FullStory plans

mParticle

Customer data infrastructure for multi-channel data collection

View all mParticle plans

Frequently Asked Questions: FullStory vs mParticle

How many pricing plans does FullStory have vs mParticle?
FullStory offers 5 pricing plans, while mParticle offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does FullStory or mParticle offer a free plan?
FullStory offers a free plan, while mParticle does not. If budget is a concern, FullStory lets you get started at no cost.
What is the most popular FullStory plan?
The Analytics plan is FullStory's most popular tier, priced at Custom pricing.
Does FullStory or mParticle offer custom enterprise pricing?
Yes, both FullStory and mParticle offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do FullStory and mParticle compare for Analytics?
Both FullStory and mParticle are Analytics tools. FullStory offers 5 plans starting at Custom pricing, while mParticle offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. FullStory Official Pricing- Vendor pricing page
  2. mParticle Official Pricing- Vendor pricing page

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