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Analytics

Google Analytics vs Heap Analytics: Pricing Comparison 2026

Side-by-side pricing comparison of Google Analytics and Heap Analytics. See all plans, features, and costs at a glance.

Bottom line: Both Google Analytics and Heap Analytics offer free plans. Google Analytics has 2 pricing tiers while Heap Analytics has 4.

Last updated: June 22, 2026

Data compiled by Arthur Jacquemin
Updated June 22, 2026

Google Analytics vs Heap Analytics: Quick Pricing Facts

FeatureGoogle AnalyticsHeap Analytics
Starting PriceCustom pricingCustom pricing
Number of Plans24
Free TierYesYes
Pricing Modelfreemiumfreemium
Annual DiscountN/AN/A

Google Analytics and Heap Analytics are both priced at Custom pricing, making them equally accessible Analytics tools. Together they offer 6 pricing plans with 4 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Google Analytics
Google Analytics
Try free
Heap Analytics
Heap Analytics
Try free
Tier 1
Free
$0/monthCheapest
Includes
  • Understand your customers
  • Free and easy-to-use solutions
Free
$0/monthCheapest
Tier 2
Analytics 360Popular
Custom pricing
Includes
  • Advanced tools for deeper understanding
  • Integrates with advertising tools
Growth
Custom pricing
Tier 3
-
Pro
Custom pricing
Tier 4
-
Premier
Custom pricing

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Google Analytics

Free web analytics service by Google for traffic insights

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Frequently Asked Questions: Google Analytics vs Heap Analytics

How many pricing plans does Google Analytics have vs Heap Analytics?
Google Analytics offers 2 pricing plans, while Heap Analytics offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Google Analytics or Heap Analytics offer a free plan?
Yes, both Google Analytics and Heap Analytics offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
What is the most popular Google Analytics plan?
The Analytics 360 plan is Google Analytics' most popular tier, priced at Custom pricing. Key features include Advanced tools for deeper understanding, Integrates with advertising tools.
Does Google Analytics or Heap Analytics offer custom enterprise pricing?
Yes, both Google Analytics and Heap Analytics offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Google Analytics and Heap Analytics compare for Analytics?
Both Google Analytics and Heap Analytics are Analytics tools. Google Analytics offers 2 plans starting at Custom pricing, while Heap Analytics offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.
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Sources

  1. Google Analytics Official Pricing- Vendor pricing page
  2. Heap Analytics Official Pricing- Vendor pricing page

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