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Hootsuite vs SEMrush: Pricing Comparison 2026

Side-by-side pricing comparison of Hootsuite and SEMrush. See all plans, features, and costs at a glance.

Bottom line: SEMrush starts at $10/mo, making it $20/mo cheaper than Hootsuite ($30/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Hootsuite vs SEMrush: Quick Pricing Facts

FeatureHootsuiteSEMrush
Starting Price$30/mo$10/mo
Number of Plans24
Free TierNoNo
Pricing Modelper-seatflat
Annual DiscountN/AN/A

SEMrush is the more affordable option, starting at $10/mo compared to Hootsuite's $30/mo. Both are Other tools with 6 combined pricing plans and 17 features compared.

Hootsuite uses per-seat pricing while SEMrush uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Other needs.

Pricing Plans
Hootsuite
Hootsuite
Try it free
Tier 1
per user/mo*, billed annually
$199/month
Start with per user/mo*, billed annually
Additional Users
$45/monthCheapest
Includes
  • • Add colleagues to your Semrush account
  • • Collaborate across shared projects
  • • Keep your account secure with individual logins
Start with Additional Users
Tier 2
Free 30-day trial
$30/monthCheapest
Start with Free 30-day trial
Lead Generation
$90/month
Includes
  • • Branded profile on the Semrush Agency Partners platform
  • • Semrush verified badge for your marketing channels
  • • 1000 outreach credits in Lead Finder
Start with Lead Generation
Tier 3
Base Report
$10/monthCheapest
Includes
  • • Data from 20+ Semrush tools
  • • Google Analytics and Google Search Console integrations
  • • Monthly/Weekly/Daily scheduling
  • • PDF export
  • • Sharing with Semrush users
Start with Base Report
Tier 4
Pro Report
$20/monthCheapest
Includes
  • • All Base Report features
  • • 20+ external integrations
  • • Delivery at a specific time
  • • Branding and white-labeling
  • • AI-generated summaries
  • • Sharing by link
Start with Pro Report

Swipe to compare plans →

Hootsuite

Social media management and scheduling platform

View all Hootsuite plans

SEMrush

All-in-one marketing toolkit for SEO, PPC, and content

View all SEMrush plans
Our Pick

SEMrush

SEMrush starts at $20/mo lower ($10/mo vs $30/mo), offers 4 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: SEMrush

Try SEMrush free

Which Should You Choose?

Choose Hootsuite if:

  • You need predictable billing — Hootsuite's per-seat model avoids surprise overages
  • Hootsuite keeps its feature set lean, which means faster onboarding and less complexity
  • You need a Other tool that scales with your team — Hootsuite's tier progression supports that

Choose SEMrush if:

  • You want lower per-user costs—SEMrush starts at $10/mo, saving $20/mo compared to Hootsuite at $30/mo
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—SEMrush offers 17 additional features across its plans

SEMrush is the more affordable choice [1], starting at $10/mo compared to Hootsuite's $30/mo. For a 50-person team on paid plans, this translates to SEMrush saving approximately $1000/month. SEMrush offers 4 pricing tiers compared to Hootsuite's 2, giving you more granular control over scaling costs as your team grows. Across all tiers, SEMrush provides 17 total features versus 0 for Hootsuite, offering a richer feature set depending on your specific needs. If controlling SaaS spend is a priority, SEMrush offers the better cost-to-value ratio. Consider Hootsuite only if its unique capabilities directly address a gap SEMrush cannot fill.

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Frequently Asked Questions: Hootsuite vs SEMrush

Which is cheaper, Hootsuite or SEMrush?
As of March 2026, SEMrush starts at a lower price point. Hootsuite starts at $30/mo while SEMrush starts at $10/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Hootsuite have vs SEMrush?
Hootsuite offers 2 pricing plans, while SEMrush offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
What pricing models do Hootsuite and SEMrush use?
Hootsuite uses a per-seat pricing model, while SEMrush uses flat pricing. The right model depends on your team size and usage patterns.
How do Hootsuite and SEMrush compare for Other?
Both Hootsuite and SEMrush are Other tools. Hootsuite offers 2 plans starting at $30/mo, while SEMrush offers 4 plans starting at $10/mo. Review the feature breakdowns above to see which better fits your Other needs.

Sources

  1. Hootsuite Official PricingVendor pricing page
  2. SEMrush Official PricingVendor pricing page

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