Hotjar vs Mixpanel: Pricing Comparison 2026
Side-by-side pricing comparison of Hotjar and Mixpanel. See all plans, features, and costs at a glance.
Bottom line: Both Hotjar and Mixpanel offer free plans. Hotjar has 4 pricing tiers while Mixpanel has 1.
Last updated: June 29, 2026
Hotjar - Hotjar offers a free plan, offers 4 tiers vs 1.
Hotjar vs Mixpanel: Quick Pricing Facts
| Feature | Hotjar | Mixpanel |
|---|---|---|
| Starting Price | $49/mo | Custom pricing |
| Number of Plans | 4 | 1 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Hotjar and Mixpanel are both priced at $49/mo, making them equally accessible Analytics tools. Together they offer 5 pricing plans with 23 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Hotjar Try freeAffiliate |  Mixpanel Try free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| Startups: first year is free $0/monthCheapest |
| Tier 2 | GrowthPopular $49/monthCheapest $39 / year Includes
| - |
| Tier 3 | Pro Custom pricing Includes
| - |
| Tier 4 | Enterprise Custom pricing Includes
| - |
← Swipe to compare plans →
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Frequently Asked Questions: Hotjar vs Mixpanel
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Sources
- Hotjar Official Pricing- Vendor pricing page
- Mixpanel Official Pricing- Vendor pricing page
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