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Analytics

Hotjar vs Segment: Pricing Comparison 2026

Side-by-side pricing comparison of Hotjar and Segment. See all plans, features, and costs at a glance.

Bottom line: Hotjar starts at $49/mo and Segment starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: August 3, 2026

Data compiled by Arthur Jacquemin
Updated August 3, 2026
Best Value

Hotjar - Hotjar offers a free plan, offers 4 tiers vs 3.

Hotjar vs Segment: Quick Pricing Facts

FeatureHotjarSegment
Starting Price$49/moCustom pricing
Number of Plans43
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Hotjar and Segment are both priced at $49/mo, making them equally accessible Analytics tools. Together they offer 7 pricing plans with 23 features compared, so the best choice comes down to which features match your needs.

Hotjar stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Hotjar
Hotjar
Try free
Segment
Segment
Try free
Tier 1
Free
$0/monthCheapest
Includes
  • 200k monthly sessions
  • 1 project
  • 1 month data access
  • Replays, Heatmaps & Funnels
  • Error & performance monitoring
  • Basic surveys
Customer Data Pipeline
Custom pricing
Tier 2
GrowthPopular
$49/monthCheapest
$39 / year
Includes
  • From 7k monthly sessions
  • 13 month data access
  • Zone-based heatmaps
  • Journey analysis
  • Impact quantification
  • Automated insights
Get a custom price quote
Custom pricing
Tier 3
Pro
Custom pricing
Includes
  • From 1m+ monthly sessions
  • 3 projects
  • Precision filtering, retroactive
  • Multi-session replay summaries
  • Revenue goals & tracking
  • +115 Integrations
Frequently asked questions
Custom pricing
Tier 4
Enterprise
Custom pricing
Includes
  • Custom monthly sessions
  • Unlimited projects
  • Experience monitoring
  • Error summaries
  • Dedicated support & SLAs
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Hotjar

Heatmaps, session recordings, and feedback for UX insights

View all Hotjar plans

Segment

Customer data platform for collecting and routing event data

View all Segment plans

Frequently Asked Questions: Hotjar vs Segment

How many pricing plans does Hotjar have vs Segment?
Hotjar offers 4 pricing plans, while Segment offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Hotjar or Segment offer a free plan?
Hotjar offers a free plan, while Segment does not. If budget is a concern, Hotjar lets you get started at no cost.
Can I save money by paying annually for Hotjar or Segment?
Both Hotjar and Segment offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Hotjar plan?
The Growth plan is Hotjar's most popular tier, priced at $49/mo. Key features include From 7k monthly sessions, 13 month data access, Zone-based heatmaps.
Does Hotjar or Segment offer custom enterprise pricing?
Yes, both Hotjar and Segment offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Hotjar and Segment compare for Analytics?
Both Hotjar and Segment are Analytics tools. Hotjar offers 4 plans starting at $49/mo, while Segment offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Analytics needs.
AI Recommendations

Sources

  1. Hotjar Official Pricing- Vendor pricing page
  2. Segment Official Pricing- Vendor pricing page

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