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Email Marketing

Iterable vs Mailgun: Pricing Comparison 2026

Side-by-side pricing comparison of Iterable and Mailgun. See all plans, features, and costs at a glance.

Bottom line: Iterable starts at Custom pricing and Mailgun starts at $15/mo. Compare all 15 pricing tiers side by side.

Last updated: August 10, 2026

Data compiled by Arthur Jacquemin
Updated August 10, 2026
Best Value

Mailgun - Mailgun offers a free plan, offers 13 tiers vs 2.

Iterable vs Mailgun: Quick Pricing Facts

FeatureIterableMailgun
Starting PriceCustom pricing$15/mo
Number of Plans213
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Iterable and Mailgun are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 15 pricing plans with 8 features compared, so the best choice comes down to which features match your needs.

Mailgun stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Iterable
Iterable
Try free
Mailgun
Mailgun
Try free
Tier 1
Growth
Custom pricing
Includes
  • Email
  • SMS
  • Push
  • In-app
Enterprise: Send high-volume emails through the most reliable email API provider.
Custom pricing
Tier 2
EnterprisePopular
Custom pricing
Includes
  • Custom limits
  • Dedicated IP
  • SLA
  • Priority support
Documentation: API resources to help you use Mailgun
Custom pricing
Tier 3
-
Release Notes: Keep up with what's in the Mailgun platform.
Custom pricing
Tier 4
-
Email Impact Report
Custom pricing
Tier 5
-
$0/mo
$0/monthCheapest
Tier 6
-
100 emails/day included
$100/monthCheapest
Tier 7
-
$15/mo
$15/monthCheapest
Tier 8
-
10,000 emails/mo included
$10000/monthCheapest
Tier 9
-
Extra emails & validations
Custom pricing
Tier 10
-
$35/mo
$35/monthCheapest
Tier 11
-
50,000 emails/mo included
$50000/monthCheapest
Tier 12
-
$90/mo
$90/monthCheapest
Tier 13
-
100,000 emails/mo included
$100000/monthCheapest

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Iterable

Cross-channel marketing automation for growth and engagement

View all Iterable plans

Mailgun

Transactional email API for developers with deliverability tools

View all Mailgun plans

Frequently Asked Questions: Iterable vs Mailgun

How many pricing plans does Iterable have vs Mailgun?
Iterable offers 2 pricing plans, while Mailgun offers 13 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Iterable or Mailgun offer a free plan?
Mailgun offers a free plan, while Iterable does not. If budget is a concern, Mailgun lets you get started at no cost.
What is the most popular Iterable plan?
The Enterprise plan is Iterable's most popular tier, priced at Custom pricing. Key features include Custom limits, Dedicated IP, SLA.
Does Iterable or Mailgun offer custom enterprise pricing?
Yes, both Iterable and Mailgun offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Iterable and Mailgun compare for Email Marketing?
Both Iterable and Mailgun are Email Marketing tools. Iterable offers 2 plans starting at Custom pricing, while Mailgun offers 13 plans starting at $15/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Iterable Official Pricing- Vendor pricing page
  2. Mailgun Official Pricing- Vendor pricing page

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