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Kissmetrics vs Matomo: Pricing Comparison 2026

Side-by-side pricing comparison of Kissmetrics and Matomo. See all plans, features, and costs at a glance.

Bottom line: Matomo starts at $22/mo, making it $4/mo cheaper than Kissmetrics ($25.99/mo). Kissmetrics offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Kissmetrics vs Matomo: Quick Pricing Facts

FeatureKissmetricsMatomo
Starting Price$25.99/mo$22/mo
Number of Plans42
Free TierYesNo
Pricing Modelusage-basedopen-source
Annual DiscountN/AN/A

Matomo is the more affordable option, starting at $22/mo compared to Kissmetrics' $25.99/mo. Both are Analytics tools with 6 combined pricing plans and 40 features compared.

Kissmetrics stands out with a free plan for getting started. Kissmetrics uses usage-based pricing while Matomo uses open-source pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.

Pricing Plans
Kissmetrics
Kissmetrics
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Free Onboarding Session
  • Monthly Events
  • Number of Seats
  • Dashboards
  • Metrics/KPIs
  • Populations
  • Activity
  • Funnel
  • Cohort
  • User Search
Start with Free
Business
$22/month
$22 / year
Includes
  • 30 Websites
  • 30 Team members
  • 100 Segments
  • 150 Goals
  • 30 Custom Dimensions
  • 24 months Raw data retention
  • Forever Report data retention
  • Email Support
  • Google Analytics data importer
  • GDPR Manager
Start with Business
Tier 2
Bronze
$26/monthCheapest
$3 / year
Includes
  • For small sized teams
  • 10,000 Monthly Events
  • 1 Seat
  • Email Support
Start with Bronze
Enterprise
Custom pricing
Includes
  • Custom Websites
  • Custom Team members
  • Custom Segments
  • Custom Goals
  • Custom Custom Dimensions
  • Custom Raw data retention
  • Forever Report data retention
  • Email Support, and Customer Success Manager
  • Custom Logo & Colors
  • Custom Reports
Start with Enterprise
Tier 3
SilverPopular
$299/monthCheapest
$25 / year
Includes
  • For medium sized teams
  • 2,000,000 Monthly Events
  • 3 Seats
  • Priority Email Support
Start with Silver
Tier 4
Custom
Custom pricing
Includes
  • Custom pricing
  • Dedicated Customer Success
Start with Custom

Swipe to compare plans →

Kissmetrics

Behavioral analytics and engagement platform for SaaS

View all Kissmetrics plans

Matomo

Open-source Google Analytics alternative with full data ownership

View all Matomo plans
Our Pick

Kissmetrics

Kissmetrics offers a free plan, offers 4 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Kissmetrics

Try Kissmetrics free

Which Should You Choose?

Choose Kissmetrics if:

  • You need a free plan with Free Onboarding Session, Monthly Events—Kissmetrics offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You prioritize Kissmetrics's user experience and interface over price (both tools are similarly priced)

Choose Matomo if:

  • You want lower per-user costs—Matomo starts at $22/mo, saving $3.9899999999999984/mo compared to Kissmetrics at $25.99/mo
  • You prioritize Matomo's user experience and interface over price (both tools are similarly priced)
  • You want Matomo's approach to incremental feature unlocking across its 2 pricing tiers

Kissmetrics offers a free plan [1], eliminating the cost barrier for evaluation, while Matomo requires paid subscription from the start. This gives Kissmetrics a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Kissmetrics's free tier, upgrading to a paid plan at approximately $299/mo provides substantial additional functionality. Compare this pricing path against Matomo's tiering starting at $22/mo to assess total cost of ownership over 12 months. Kissmetrics's 4 tiers provide flexibility at different budgets, while Matomo's 2 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Kissmetrics is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Kissmetrics vs Matomo

Which is cheaper, Kissmetrics or Matomo?
As of March 2026, Matomo starts at a lower price point. Kissmetrics starts at $25.99/mo while Matomo starts at $22/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Kissmetrics have vs Matomo?
Kissmetrics offers 4 pricing plans, while Matomo offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Kissmetrics or Matomo offer a free plan?
Kissmetrics offers a free plan, while Matomo does not. If budget is a concern, Kissmetrics lets you get started at no cost.
Can I save money by paying annually for Kissmetrics or Matomo?
Both Kissmetrics and Matomo offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Kissmetrics plan?
The Silver plan is Kissmetrics' most popular tier, priced at $299/mo. Key features include For medium sized teams, 2,000,000 Monthly Events, 3 Seats.
Does Kissmetrics or Matomo offer custom enterprise pricing?
Yes, both Kissmetrics and Matomo offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Kissmetrics and Matomo use?
Kissmetrics uses a usage-based pricing model, while Matomo uses open-source pricing. The right model depends on your team size and usage patterns.

Sources

  1. Kissmetrics Official PricingVendor pricing page
  2. Matomo Official PricingVendor pricing page

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