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Email Marketing

Klaviyo vs Mixmax: Pricing Comparison 2026

Side-by-side pricing comparison of Klaviyo and Mixmax. See all plans, features, and costs at a glance.

Bottom line: Klaviyo starts at Custom pricing and Mixmax starts at Custom pricing. Compare all 12 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Klaviyo freeTry Mixmax freeUpdated this monthPrice updated 11d ago
Best Value

Klaviyo - Klaviyo offers a free plan, offers 9 tiers vs 3.

Klaviyo vs Mixmax: Quick Pricing Facts

FeatureKlaviyoMixmax
Starting PriceCustom pricingCustom pricing
Number of Plans93
Free TierYesNo
Pricing Modelusage-basedfreemium
Annual DiscountN/AN/A

Klaviyo and Mixmax are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 12 pricing plans with 12 features compared, so the best choice comes down to which features match your needs.

Klaviyo stands out with a free plan for getting started. Klaviyo uses usage-based pricing while Mixmax uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Klaviyo
Klaviyo
Try free
Mixmax
Mixmax
Try free
Tier 1
Is Klaviyo's free plan really free?
$0/monthCheapest
Inbox Copilot
Custom pricing
Includes
  • Email tracking
  • Inbox categorization and filtering
  • Smart signals & follow-ups
  • Meeting scheduling
Tier 2
How long can I stay on the free plan?
$0/monthCheapest
Meeting Copilot
Custom pricing
Includes
  • Pre-meeting prep
  • Instant meeting notes
  • Draft follow-up emails
  • Meeting scheduling
Tier 3
Who is the Klaviyo free plan best for?
$0/monthCheapest
Engagement Copilot
Custom pricing
Includes
  • Email sequences
  • Multi-channel sequences
  • AI sequence builder
  • Sequence personalization
Tier 4
Can I use Klaviyo free plan for both email and SMS marketing?
$0/monthCheapest
-
Tier 5
What integrations are available on the free plan?
$0/monthCheapest
-
Tier 6
What happens when I exceed the free plan limits?
$0/monthCheapest
-
Tier 7
Does the free plan include customer support?
$0/monthCheapest
-
Tier 8
Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce?
$0/monthCheapest
-
Tier 9
How do I upgrade from Klaviyo free to a paid plan?
$0/monthCheapest
-

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Klaviyo

Email and SMS marketing automation for ecommerce brands

View all Klaviyo plans

Frequently Asked Questions: Klaviyo vs Mixmax

How many pricing plans does Klaviyo have vs Mixmax?
Klaviyo offers 9 pricing plans, while Mixmax offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Klaviyo or Mixmax offer a free plan?
Klaviyo offers a free plan, while Mixmax does not. If budget is a concern, Klaviyo lets you get started at no cost.
Does Klaviyo or Mixmax offer custom enterprise pricing?
Mixmax offers a custom-priced enterprise tier for larger teams. Klaviyo lists all its pricing publicly.
What pricing models do Klaviyo and Mixmax use?
Klaviyo uses a usage-based pricing model, while Mixmax uses freemium pricing. The right model depends on your team size and usage patterns.
How do Klaviyo and Mixmax compare for Email Marketing?
Both Klaviyo and Mixmax are Email Marketing tools. Klaviyo offers 9 plans starting at Custom pricing, while Mixmax offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Klaviyo Official Pricing- Vendor pricing page
  2. Mixmax Official Pricing- Vendor pricing page

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