Klaviyo vs SparkPost: Pricing Comparison 2026
Side-by-side pricing comparison of Klaviyo and SparkPost. See all plans, features, and costs at a glance.
Bottom line: Both Klaviyo and SparkPost offer free plans. Klaviyo has 9 pricing tiers while SparkPost has 3.
Last updated: July 2, 2026
Klaviyo vs SparkPost: Quick Pricing Facts
| Feature | Klaviyo | SparkPost |
|---|---|---|
| Starting Price | Custom pricing | $49/mo |
| Number of Plans | 9 | 3 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Klaviyo and SparkPost are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 12 pricing plans with 17 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Klaviyo Try free |  SparkPost Try free |
|---|---|---|
| Tier 1 | Is Klaviyo's free plan really free? $0/monthCheapest | Free $0/monthCheapest Includes
|
| Tier 2 | How long can I stay on the free plan? $0/monthCheapest | Pro $49/month Includes
|
| Tier 3 | Who is the Klaviyo free plan best for? $0/monthCheapest | Enterprise Custom pricing Includes
|
| Tier 4 | Can I use Klaviyo free plan for both email and SMS marketing? $0/monthCheapest | - |
| Tier 5 | What integrations are available on the free plan? $0/monthCheapest | - |
| Tier 6 | What happens when I exceed the free plan limits? $0/monthCheapest | - |
| Tier 7 | Does the free plan include customer support? $0/monthCheapest | - |
| Tier 8 | Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce? $0/monthCheapest | - |
| Tier 9 | How do I upgrade from Klaviyo free to a paid plan? $0/monthCheapest | - |
← Swipe to compare plans →
Ready to get started? Try either tool free — no credit card required.
Frequently Asked Questions: Klaviyo vs SparkPost
How many pricing plans does Klaviyo have vs SparkPost?
Does Klaviyo or SparkPost offer a free plan?
Does Klaviyo or SparkPost offer custom enterprise pricing?
How do Klaviyo and SparkPost compare for Email Marketing?
Sources
- Klaviyo Official Pricing- Vendor pricing page
- SparkPost Official Pricing- Vendor pricing page
Related Articles
Best Email Marketing for Agencies (2026)
Compare email marketing pricing for agencies: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 10-50 people.
Best Email Marketing for Enterprise (2026)
Compare email marketing pricing for enterprise: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 100+ peo...
Best Email Marketing for Small Teams (2026)
Compare email marketing pricing for small teams: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 2-10 pe...
Track Price Changes
Get notified when pricing changes for these tools.