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Email Marketing

Mailgun vs SparkPost: Pricing Comparison 2026

Side-by-side pricing comparison of Mailgun and SparkPost. See all plans, features, and costs at a glance.

Bottom line: Mailgun starts at $15/mo, making it $34/mo cheaper than SparkPost ($49/mo). Mailgun offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Mailgun vs SparkPost: Quick Pricing Facts

FeatureMailgunSparkPost
Starting Price$15/mo$49/mo
Number of Plans143
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mailgun is the more affordable option, starting at $15/mo compared to SparkPost's $49/mo. Both are Email Marketing tools with 17 combined pricing plans and 17 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
SparkPost
SparkPost
Try it free
Tier 1
Enterprise: Send high-volume emails through the most reliable email API provider.
Custom pricing
Start with Enterprise: Send high-volume emails through the most reliable email API provider.
Free
$0/monthCheapest
Includes
  • 15 AI agent messages/day
  • 10 emails/day
  • 5 SMS/day
  • Company intelligence
  • Public API access
Start with Free
Tier 2
Documentation: API resources to help you use Mailgun
Custom pricing
Start with Documentation: API resources to help you use Mailgun
Pro
$49/monthCheapest
Includes
  • Unlimited AI agent messages
  • 10,000 emails/month
  • 1,000 SMS/month
  • CRM + pipeline management
  • Workflow automation
  • Team collaboration
Start with Pro
Tier 3
Release Notes: Keep up with what's in the Mailgun platform.
Custom pricing
Start with Release Notes: Keep up with what's in the Mailgun platform.
Enterprise
Custom pricing
Includes
  • Everything in Pro
  • Unlimited channels
  • Custom AI agents
  • SSO / SAML
  • Dedicated support
  • SLA guarantee
Start with Enterprise
Tier 4
2025 State of Email Deliverability Research Report
$2025/monthCheapest
Start with 2025 State of Email Deliverability Research Report
Tier 5
$0/mo
$0/monthCheapest
Start with $0/mo
Tier 6
100 emails/day included
$100/monthCheapest
Start with 100 emails/day included
Tier 7
$15/mo
$15/monthCheapest
Start with $15/mo
Tier 8
10,000 emails/mo included
$10000/monthCheapest
Start with 10,000 emails/mo included
Tier 9
Extra emails
Custom pricing
Start with Extra emails
Tier 10
$35/mo
$35/monthCheapest
Start with $35/mo
Tier 11
50,000 emails/mo included
$50000/monthCheapest
Start with 50,000 emails/mo included
Tier 12
Extra emails & validations
Custom pricing
Start with Extra emails & validations
Tier 13
$90/mo
$90/monthCheapest
Start with $90/mo
Tier 14
100,000 emails/mo included
$100000/monthCheapest
Start with 100,000 emails/mo included

Swipe to compare plans →

Mailgun

Transactional email API for developers with deliverability tools

View all Mailgun plans

SparkPost

Enterprise email delivery and analytics platform

View all SparkPost plans
Our Pick

Mailgun

Mailgun offers a free plan, starts at $34/mo lower ($15/mo vs $49/mo), offers 14 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Mailgun

Try Mailgun free

Which Should You Choose?

Choose Mailgun if:

  • You want lower per-user costs—Mailgun starts at $15/mo, saving $34/mo compared to SparkPost at $49/mo
  • You prefer Mailgun's free tier features—features
  • You need 14 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need

Choose SparkPost if:

  • You prefer SparkPost's free tier features—15 AI agent messages/day, 10 emails/day
  • You want more features built-in—SparkPost offers 17 additional features across its plans
  • SparkPost's usage-based pricing lets you match exact team size without tier gaps

Both Mailgun and SparkPost offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Mailgun includes multiple features, while SparkPost includes 5 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.

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Frequently Asked Questions: Mailgun vs SparkPost

Which is cheaper, Mailgun or SparkPost?
As of March 2026, Mailgun starts at a lower price point. Mailgun starts at $15/mo while SparkPost starts at $49/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Mailgun have vs SparkPost?
Mailgun offers 14 pricing plans, while SparkPost offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Mailgun or SparkPost offer a free plan?
Yes, both Mailgun and SparkPost offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does Mailgun or SparkPost offer custom enterprise pricing?
Yes, both Mailgun and SparkPost offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Mailgun and SparkPost compare for Email Marketing?
Both Mailgun and SparkPost are Email Marketing tools. Mailgun offers 14 plans starting at $15/mo, while SparkPost offers 3 plans starting at $49/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Mailgun Official PricingVendor pricing page
  2. SparkPost Official PricingVendor pricing page

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