Matomo vs Simple Analytics: Pricing Comparison 2026
Side-by-side pricing comparison of Matomo and Simple Analytics. See all plans, features, and costs at a glance.
Bottom line: Simple Analytics starts at $15/mo, making it $7/mo cheaper than Matomo ($22/mo). Simple Analytics offers a free plan.
Last updated: March 16, 2026
Matomo vs Simple Analytics: Quick Pricing Facts
| Feature | Matomo | Simple Analytics |
|---|---|---|
| Starting Price | $22/mo | $15/mo |
| Number of Plans | 2 | 3 |
| Free Tier | No | Yes |
| Pricing Model | open-source | usage-based |
| Annual Discount | N/A | N/A |
Simple Analytics is the more affordable option, starting at $15/mo compared to Matomo's $22/mo. Both are Analytics tools with 5 combined pricing plans and 43 features compared.
Simple Analytics stands out with a free plan for getting started. Matomo uses open-source pricing while Simple Analytics uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans |  Matomo Try it free |  Simple Analytics Try it free |
|---|---|---|
| Tier 1 | Business $22/month $22 / year Includes
| |
| Tier 2 | Enterprise Custom pricing Includes
| Simple $15/monthCheapest Includes
|
| Tier 3 | — | Enterprise Custom pricing Includes
|
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Simple Analytics
Simple Analytics offers a free plan, starts at $7/mo lower ($15/mo vs $22/mo), offers 3 tiers vs 2.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Simple Analytics
Try Simple Analytics freeWhich Should You Choose?
Choose Matomo if:
- •You want Matomo's approach to incremental feature unlocking across its 2 pricing tiers
- •You value Matomo's specific feature progression from free to advanced tier levels
- •Matomo's approach to Analytics reflects how modern teams actually use these tools
Choose Simple Analytics if:
- •You want lower per-user costs—Simple Analytics starts at $15/mo, saving $7/mo compared to Matomo at $22/mo
- •You need a free plan with 1 user, 5 websites—Simple Analytics offers no-cost access with no credit card required
- •You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Simple Analytics offers 3 additional features across its plans
Simple Analytics is the more affordable choice [1], starting at $15/mo compared to Matomo's $22/mo. For a 50-person team on paid plans, this translates to Simple Analytics saving approximately $350/month. Simple Analytics offers 3 pricing tiers compared to Matomo's 2, giving you more granular control over scaling costs as your team grows. Across all tiers, Simple Analytics provides 23 total features versus 20 for Matomo, offering a richer feature set depending on your specific needs. If controlling SaaS spend is a priority, Simple Analytics offers the better cost-to-value ratio. Consider Matomo only if its unique capabilities directly address a gap Simple Analytics cannot fill.
Frequently Asked Questions: Matomo vs Simple Analytics
Which is cheaper, Matomo or Simple Analytics?
How many pricing plans does Matomo have vs Simple Analytics?
Does Matomo or Simple Analytics offer a free plan?
Can I save money by paying annually for Matomo or Simple Analytics?
Does Matomo or Simple Analytics offer custom enterprise pricing?
What pricing models do Matomo and Simple Analytics use?
How do Matomo and Simple Analytics compare for Analytics?
Sources
- Matomo Official Pricing— Vendor pricing page
- Simple Analytics Official Pricing— Vendor pricing page
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