Matomo vs Tealium: Pricing Comparison 2026
Side-by-side pricing comparison of Matomo and Tealium. See all plans, features, and costs at a glance.
Bottom line: Matomo starts at $22/mo and Tealium starts at Custom pricing. Compare all 4 pricing tiers side by side.
Last updated: March 16, 2026
Matomo vs Tealium: Quick Pricing Facts
| Feature | Matomo | Tealium |
|---|---|---|
| Starting Price | $22/mo | Custom pricing |
| Number of Plans | 2 | 2 |
| Free Tier | No | No |
| Pricing Model | open-source | usage-based |
| Annual Discount | N/A | N/A |
Matomo and Tealium are both priced at $22/mo, making them equally accessible Analytics tools. Together they offer 4 pricing plans with 26 features compared, so the best choice comes down to which features match your needs.
Matomo uses open-source pricing while Tealium uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Analytics needs.
| Pricing Plans | Matomo Try it free | Tealium Try it free |
|---|---|---|
| Tier 1 | Business $22/monthCheapest $22 / year Includes
| CDPPopular Custom pricing Includes
|
| Tier 2 | Enterprise Custom pricing Includes
|
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Matomo
Matomo offers better overall value.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Matomo
Try Matomo freeWhich Should You Choose?
Choose Matomo if:
- •You want more features built-in—Matomo offers 14 additional features across its plans
- •You prioritize Matomo's user experience and interface over price (both tools are similarly priced)
- •You need predictable billing — Matomo's open-source model avoids surprise overages
Choose Tealium if:
- •You prioritize Tealium's user experience and interface over price (both tools are similarly priced)
- •You prefer Tealium's usage-based model with its 2-tier structure
- •Tealium's feature bundling aligns with how Analytics teams actually work day-to-day
Matomo and Tealium offer competitively positioned plans [1], with Matomo starting at $22/mo and Tealium at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Matomo provides 2 pricing tiers versus Tealium's 2 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Matomo offers 20 total features across its tiers, while Tealium provides 6. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.
Frequently Asked Questions: Matomo vs Tealium
How many pricing plans does Matomo have vs Tealium?
Can I save money by paying annually for Matomo or Tealium?
What is the most popular Tealium plan?
Does Matomo or Tealium offer custom enterprise pricing?
What pricing models do Matomo and Tealium use?
How do Matomo and Tealium compare for Analytics?
Sources
- Matomo Official Pricing— Vendor pricing page
- Tealium Official Pricing— Vendor pricing page
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